Public Audit Report

stomdentalcentre.com

https://stomdentalcentre.com/our-team/
Scanned on April 4, 2026
56
Overall
D
64
SEO
65/101 passed
46
AEO
24/52 passed
50
GEO
29/58 passed
118
Passed
93
Failed
211
Total Checks
Poor
Rating

Quick Wins — Top 5 Issues to Fix

SEO — 64/100 (36 issues)

Failed Checks (36)

  • Missing meta descriptionmeta
  • 2 title tags found — should be exactly 1meta
  • No theme-color meta tag — improves mobile browser appearancemeta
  • 2 H1 tags found (should be exactly 1)content
  • Heading hierarchy has gaps (e.g. H1 to H3 without H2)content
  • 34% long sentences (>20 words) — break up for readabilitycontent
  • 1 of 20 images missing ALT text (95% have it)content
  • 2 images missing width/height — causes layout shift (CLS)content
  • Missing og:image — social shares will lack visualssocial
  • Missing twitter:card meta tagsocial
  • Missing twitter:titlesocial
  • Missing twitter:descriptionsocial
  • Missing twitter:imagesocial
  • Text-to-HTML ratio: 5.0% — too code-heavy, add more contenttechnical
  • Inline CSS: 16.8 KB — too much, move to external stylesheetperformance
  • 39 render-blocking scripts — add defer or async attributeperformance
  • No Strict-Transport-Security headersecurity
  • Missing X-Content-Type-Options headersecurity
  • No Privacy Policy link — required by GDPR and improves trusttrust
  • No Terms of Service link — add for legal compliance and trusttrust
  • No JSON-LD structured data foundschema
  • URL lacks title keywords — use a descriptive URL slugtechnical
  • No Web App Manifest — add for installability and modern web signalstechnical
  • Only 2 first-person pronouns — add personal experience (E-E-A-T)content
  • 2% sentences use transition words — aim for 20%+content
  • Missing hreflang x-default — add fallback for unmatched languagestechnical
  • Possible hidden text detected (font-size:0 or same-color text) — Google spam violationtechnical
  • Missing X-Frame-Options — clickjacking risksecurity
  • No Referrer-Policy header — may leak URL datasecurity
  • No Permissions-Policy — restrict camera/mic/geo accesssecurity
  • Viewport disables zoom — bad for accessibility (WCAG 1.4.4)accessibility
  • 3 render-blocking script(s) in head — add defer or asyncperformance
  • 1 iframe(s) without sandbox attribute — security risksecurity
  • Paginated page without rel=next/prev — add for proper crawl chaintechnical
  • No IndexNow integration — add for instant Bing/Yandex indexing on content changestechnical
  • 6 of 12 H2 sections have < 50 words — add more content or merge thin sectionscontent

Passed Checks (65)

  • Title tag found: "Our Team &#8211; Stom Dental Centre"meta
  • Title length: 35 characters (optimal)meta
  • Viewport meta tag found (mobile-friendly)meta
  • UTF-8 charset declaredmeta
  • Language attribute set on HTML tagmeta
  • No meta refresh redirect (good)meta
  • Robots: "max-image-preview:large"meta
  • 12 H2 tags foundcontent
  • 1205 words on page (good content depth)content
  • Readability: 32 (moderate — aim for 60+)content
  • JS-based lazy loading detectedcontent
  • 6 of 20 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent
  • 35 internal links foundcontent
  • 16 external links foundcontent
  • No empty href attributes foundcontent
  • All link texts are descriptive (no "click here" or "read more")content
  • Open Graph title foundsocial
  • Open Graph description foundsocial
  • Open Graph URL foundsocial
  • og:type set to "article"social
  • og:site_name: "Stom Dental Centre"social
  • HTTPS enabledtechnical
  • Canonical tag foundtechnical
  • Canonical tag is self-referencing (correct)technical
  • Favicon foundtechnical
  • Apple touch icon foundtechnical
  • Compression: brtechnical
  • URL length: 38 chars (good)technical
  • URL uses hyphens or no separators (good)technical
  • URL is lowercase (good)technical
  • 3 hreflang tags found (multi-language)technical
  • No deprecated HTML tags foundtechnical
  • Inline JS: 13.0 KB (acceptable)performance
  • Font preload/preconnect found — faster font loadingperformance
  • Cache-Control: max-age=86400performance
  • Content-Security-Policy header presentsecurity
  • About page link found — builds trust and E-E-A-Ttrust
  • Contact page/email link foundtrust
  • Author byline foundtrust
  • <!DOCTYPE html> declaredtechnical
  • No mixed content — all resources use HTTPStechnical
  • font-display: swap detected — prevents invisible textperformance
  • Viewport includes width=device-width (responsive)meta
  • robots.txt found and allows crawlingtechnical
  • robots.txt includes Sitemap referencetechnical
  • No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
  • sitemap.xml found with valid formattechnical
  • Sitemap contains 26 URL(s)technical
  • All 5 checked internal links are workingcontent
  • 0% nofollow links (0/70) — good link equity flowcontent
  • All 10 target="_blank" links have rel="noopener"security
  • 4 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
  • All 3 hreflang codes are valid ISO 639-1technical
  • 60% responsive images (srcset/picture)content
  • max-image-preview:large — eligible for Google Discover large imagesmeta
  • OG URL matches canonical URL (consistent)social
  • 75 links on page (within limit)content
  • DOM size: ~1013 elements (good)performance
  • No snippet blocking detected (good — content is fully accessible)technical
  • Trailing slash consistent between URL and canonicaltechnical
  • 1 third-party script domain(s) (acceptable)performance
  • ARIA landmarks present: main, nav, skip-linkaccessibility
  • All 3 form input(s) have labels or aria-labelsaccessibility
  • No duplicate IDs found (199 unique IDs)accessibility
  • 1 feed(s) discovered (RSS) — aids content discoverytechnical
AEO — 46/100 (28 issues)

Failed Checks (28)

  • No structured data — AI systems struggle to categorize your pagediscoverability
  • Missing meta description or og:description — unclear topic for AIdiscoverability
  • No definition lists (<dl>) — great for term/value pairsdiscoverability
  • No code blocks — add <code>/<pre> for technical contentdiscoverability
  • No FAQ section found — add Q&A content for AI citationstructure
  • No question-style headings — try "How to...", "What is..."structure
  • No data tables — tables help AI compare and cite datastructure
  • Few key-value patterns — use "**Label:** value" format for AIstructure
  • No author information — AI values attributed contentcitation
  • No date information — AI prefers fresh, dated contentcitation
  • No Organization schema — AI may not recognize your brandcitation
  • No source citations — reference studies and data for authoritycitation
  • No recent year mentioned — AI prefers up-to-date contentcitation
  • No Speakable schema — add for voice assistant optimizationvoice
  • First paragraph too short for AI snippetsvoice
  • No SearchAction schema — add for enhanced search presencevoice
  • Pronoun density: 0.2% — add more "you/your" for engagementvoice
  • No summary section — add Key Takeaways for AI extractionvoice
  • Few Q&A blocks — add question headings followed by answer paragraphsvoice
  • No Last-Modified header or dateModified — AI prefers content with freshness signalscitation
  • No /llms.txt found — add one to guide AI crawlers (emerging standard)discoverability
  • No sameAs links in schema — add social profiles for brand recognitioncitation
  • Content not updated in 90+ days — stale content loses AI visibilitycitation
  • No Table of Contents — add jump links for AI content navigationstructure
  • No video content — multimedia increases AI engagement and citation ratediscoverability
  • Statistics lack source references — attribute data to boost AI trustcitation
  • No <details>/<summary> elements — use for expandable Q&A contentstructure
  • Brand name used inconsistently (13 partial vs 2 full) — standardizecitation

Passed Checks (24)

  • 1205 words in HTML — good content for AI parsingdiscoverability
  • Clean URL structurediscoverability
  • 3 semantic HTML5 elements founddiscoverability
  • 10 content sections — well-structured for AIdiscoverability
  • 44 named entities found — helps AI understand contextdiscoverability
  • 35 internal links — good topic cluster signaldiscoverability
  • 15 lists found — structured content for AIstructure
  • Concise answer paragraphs after headings — great for AI citationstructure
  • Step-by-step content detected — AI loves procedural answersstructure
  • 66% short sentences — easy for AI to extractstructure
  • 100% concise paragraphs — scannable for AIstructure
  • Avg 102 words/section — sufficient depthstructure
  • Statistics and data found in content — highly citablecitation
  • 3/5 E-E-A-T signals presentcitation
  • 10 external links — references authoritative sourcescitation
  • Topic focus: 100% — title keywords found in contentcitation
  • 3 answer-box-ready paragraphs found after headingscitation
  • 9 conversational words — good for AI summariesvoice
  • Avg 16 words/sentence — easy reading levelvoice
  • Active voice dominant (0% passive) — AI-friendlyvoice
  • 13 H2/H3 headings — good content structure for AIvoice
  • No AI-blocking robots directives — AI crawlers can access contentdiscoverability
  • AI crawlers allowed in robots.txt (0/4 explicitly listed)discoverability
  • Brand name consistent across 2/3 signals (title, OG, schema)citation
GEO — 50/100 (29 issues)

Failed Checks (29)

  • Few question headings — add Q&A headings for AI Overviewoverview
  • No freshness signals — add dates, update timestampsoverview
  • 24% optimal paragraphs — aim for 20-80 words per paragraphoverview
  • No author schema — add for AI trust signalsauthority
  • Incomplete brand identity — add og:site_name + Organization schemaauthority
  • No examples or case studies — add real-world examplesauthority
  • Few industry terms — use relevant jargon for topical authorityauthority
  • No links to authoritative sources — cite Google, Schema.org, etc.authority
  • No FAQ Schema — add for Google rich results + AI Overviewformat
  • No HowTo Schema — add for step-by-step rich resultsformat
  • No comparison content — add vs. sections for AI recommendationsformat
  • No summary section — add Key Takeaways or TL;DR for AIformat
  • 1 images missing ALT textformat
  • No data tables or charts — add structured data visualizationsformat
  • Only 2/6 formatting types — use bold, lists, tables, quotes, codeformat
  • Single-perspective content — add "on the other hand..." for balanceformat
  • No conclusion — add recommendations or a verdict sectionformat
  • No entity Schema types — add Person, Product, or Organization schemasemantic
  • 3/14 semantic elements — add <article>, <figure>, <time>, etc.semantic
  • No <time> elements — wrap dates in <time datetime="...">semantic
  • Few data points with units — add specific numbers (e.g., "300+ users")semantic
  • Few sections have subtopics — add H3 subheadings for depthsemantic
  • Incomplete Open Graph tags — AI uses these for contexttechnical
  • Only 0 Schema type(s) — add more for AI contexttechnical
  • Only 0 data points — add 5+ statistics for +30-40% AI visibility (Princeton study)authority
  • Author lacks credentials — anonymous content is a GEO penaltyauthority
  • Only 1/6 question types — add What, Why, How headingsoverview
  • No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
  • No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for Knowledge Graph alignmentauthority

Passed Checks (29)

  • Definition-style content found — featured snippet candidateoverview
  • Comprehensive content (1205 words, 12 sections)overview
  • Title and H1 are aligned — clear topic focusoverview
  • Step-by-step content detected — AI Overview friendlyoverview
  • 3-level heading hierarchy — deep content structureoverview
  • Source citations found — increases AI trustauthority
  • 2/5 trust signals foundauthority
  • Original research/data signals foundauthority
  • Expert quotes or testimonials found — authority signalauthority
  • 5 unique external domains — diverse sourcesauthority
  • BreadcrumbList schema found — helps AI understand site structureformat
  • Both ordered and unordered lists used — content varietyformat
  • Actionable advice found — AI prefers practical contentformat
  • 100% title keywords in first 200 words — good prominencesemantic
  • 23 contextual links — good cross-referencingsemantic
  • Content categorization found — clear topic classificationsemantic
  • Mobile-friendly (viewport set)technical
  • HTTPS secure — trusted by AI systemstechnical
  • Page size: 159 KB — reasonabletechnical
  • Canonical URL set — prevents AI from citing duplicatestechnical
  • Page allows AI indexing (no noindex/nosnippet)technical
  • HTML lang="en-US" set (add og:locale for completeness)technical
  • 3 ARIA landmarks found — good accessibility for AItechnical
  • All image ALT texts are descriptive (>5 chars)format
  • 1205 words — sufficient depth for AI analysisoverview
  • First 200 words contain topic keywords — AI extracts primarily from the startoverview
  • Definition + list combo — strong featured snippet candidateoverview
  • max-image-preview:large — optimal AI rich result displaytechnical
  • Link anchor texts are descriptive — good AI context signalsemantic

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