Public Audit Report

qualifiedleads.com

https://qualifiedleads.com/
Scanned on April 22, 2026
72
Overall
B
72
SEO
78/108 passed
73
AEO
38/52 passed
72
GEO
42/58 passed
158
Passed
60
Failed
218
Total Checks
Needs Work
Rating

Quick Wins — Top 5 Issues to Fix

SEO — 72/100 (30 issues)

Failed Checks (30)

  • No theme-color meta tag — improves mobile browser appearancemeta
  • 48% long sentences (>20 words) — break up for readabilitycontent
  • 41 images missing width/height — causes layout shift (CLS)content
  • 67 of 137 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent
  • No hreflang tags — add if targeting multiple languagestechnical
  • Text-to-HTML ratio: 2.3% — too code-heavy, add more contenttechnical
  • Inline CSS: 523.5 KB — too much, move to external stylesheetperformance
  • Inline JS: 62.9 KB — too much, use external scriptsperformance
  • 2 render-blocking scripts — add defer or async attributeperformance
  • No font preload/preconnect — add for faster renderingperformance
  • No Strict-Transport-Security headersecurity
  • Missing X-Content-Type-Options headersecurity
  • No Content-Security-Policy header — XSS risksecurity
  • Schema may be excessive: 1 JSON-LD blocks, 12.6 KB total — consider consolidatingschema
  • 1 HTTP resource(s) on HTTPS page — security risktechnical
  • 4 target="_blank" links missing rel="noopener" — security risksecurity
  • No Web App Manifest — add for installability and modern web signalstechnical
  • 5% sentences use transition words — aim for 20%+content
  • Possible hidden text detected (font-size:0 or same-color text) — Google spam violationtechnical
  • Event content found but no Event schema — add for event rich resultsschema
  • Missing X-Frame-Options — clickjacking risksecurity
  • No Referrer-Policy header — may leak URL datasecurity
  • No Permissions-Policy — restrict camera/mic/geo accesssecurity
  • 228 links on page — exceeds 100 limit, may dilute link equitycontent
  • DOM size: ~2898 elements — exceeds 1500, may slow renderingperformance
  • 21 duplicate ID(s) found: "e-n-tab-title-1856447441" (2x), "e-n-tab-title-1856447442" (2x), "e-n-tab-title-1856447443" (2x) — must be unique per HTML specaccessibility
  • 2 iframe(s) without sandbox attribute — security risksecurity
  • Paginated page without rel=next/prev — add for proper crawl chaintechnical
  • No IndexNow integration — add for instant Bing/Yandex indexing on content changestechnical
  • 23 of 42 H2 sections have < 50 words — add more content or merge thin sectionscontent

Passed Checks (78)

  • Title tag found: "Lead Generation Digital Marketing | 100% Focused on Lead Gen"meta
  • Title length: 60 characters (optimal)meta
  • Meta description found (151 chars)meta
  • Description length: 151 chars (optimal)meta
  • Viewport meta tag found (mobile-friendly)meta
  • UTF-8 charset declaredmeta
  • Language attribute set on HTML tagmeta
  • No meta refresh redirect (good)meta
  • Robots: "follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large"meta
  • Single H1 tag foundcontent
  • Title-H1 alignment: 71% word overlap (good)content
  • 42 H2 tags foundcontent
  • Heading hierarchy is correctcontent
  • 3607 words on page (good content depth)content
  • Readability: 33 (moderate — aim for 60+)content
  • All 137 images have ALT textcontent
  • JS-based lazy loading detectedcontent
  • 185 internal links foundcontent
  • 17 external links foundcontent
  • No empty href attributes foundcontent
  • All link texts are descriptive (no "click here" or "read more")content
  • Open Graph title foundsocial
  • Open Graph description foundsocial
  • Open Graph image foundsocial
  • Open Graph URL foundsocial
  • og:type set to "website"social
  • og:site_name: "Qualified Leads"social
  • Twitter Card: "summary_large_image"social
  • Twitter title foundsocial
  • Twitter description foundsocial
  • Twitter image foundsocial
  • HTTPS enabledtechnical
  • Canonical tag foundtechnical
  • Canonical tag is self-referencing (correct)technical
  • Favicon foundtechnical
  • Apple touch icon foundtechnical
  • Compression: brtechnical
  • URL length: 27 chars (good)technical
  • URL uses hyphens or no separators (good)technical
  • No deprecated HTML tags foundtechnical
  • Cache-Control: public, max-age=0, s-maxage=2592000performance
  • About page link found — builds trust and E-E-A-Ttrust
  • Contact page/email link foundtrust
  • Privacy Policy link foundtrust
  • Terms of Service link foundtrust
  • Author byline found + author in schematrust
  • 1 JSON-LD schema block(s) foundschema
  • Schema types: Place, Organization, WebSite, ImageObject, WebPage, Person, VideoObject, Articleschema
  • <!DOCTYPE html> declaredtechnical
  • All 1 JSON-LD block(s) have valid syntaxschema
  • font-display: swap detected — prevents invisible textperformance
  • Viewport includes width=device-width (responsive)meta
  • robots.txt found and allows crawlingtechnical
  • robots.txt includes Sitemap referencetechnical
  • No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
  • sitemap.xml found with valid formattechnical
  • Sitemap contains 6 URL(s)technical
  • All 5 checked internal links are workingcontent
  • 0% nofollow links (1/202) — good link equity flowcontent
  • OG image uses absolute URL (correct)social
  • 11 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
  • All schema types have required propertiesschema
  • 28 first-person pronouns — strong personal experiencecontent
  • Only 30% responsive images — add srcset for mobilecontent
  • Title uses "|" separator — Google may rewrite it; consider using "—" insteadmeta
  • max-image-preview:large — eligible for Google Discover large imagesmeta
  • Organization schema includes logoschema
  • H1 length: 53 characters (optimal)content
  • Title and meta description are different (good)meta
  • OG URL matches canonical URL (consistent)social
  • Viewport allows zoom (good for accessibility)accessibility
  • No snippet blocking detected (good — content is fully accessible)technical
  • Schema dates consistent: published 2025-05-02T14:43:31+13:00, modified 2026-04-18T21:37:20+13:00schema
  • No render-blocking scripts in head (good)performance
  • 0 third-party script domain(s) (acceptable)performance
  • ARIA landmarks present: main, nav, skip-linkaccessibility
  • All 30 form input(s) have labels or aria-labelsaccessibility
  • 1 feed(s) discovered (RSS) — aids content discoverytechnical
AEO — 73/100 (14 issues)

Failed Checks (14)

  • No definition lists (<dl>) — great for term/value pairsdiscoverability
  • No code blocks — add <code>/<pre> for technical contentdiscoverability
  • No data tables — tables help AI compare and cite datastructure
  • No concise answer paragraphs detected — add short summaries after headingsstructure
  • Few key-value patterns — use "**Label:** value" format for AIstructure
  • Only 0 concise answer paragraph(s) after headings — add 2+ short summaries (40-200 chars) right after H2/H3 tagscitation
  • No Speakable schema — add for voice assistant optimizationvoice
  • First paragraph too short for AI snippetsvoice
  • Avg 27 words/sentence — simplify for AI and voicevoice
  • Few Q&A blocks — add question headings followed by answer paragraphsvoice
  • No sameAs links in schema — add social profiles for brand recognitioncitation
  • No Table of Contents — add jump links for AI content navigationstructure
  • No video content — multimedia increases AI engagement and citation ratediscoverability
  • Statistics lack source references — attribute data to boost AI trustcitation

Passed Checks (38)

  • Structured data found — AI can understand your contentdiscoverability
  • 3607 words in HTML — good content for AI parsingdiscoverability
  • Clean URL structurediscoverability
  • 6 semantic HTML5 elements founddiscoverability
  • 19 content sections — well-structured for AIdiscoverability
  • Description + OG description both present — clear topic signalsdiscoverability
  • 132 named entities found — helps AI understand contextdiscoverability
  • 185 internal links — good topic cluster signaldiscoverability
  • FAQ content detected — great for AI answers (Note: FAQ rich results limited to gov/health sites since Aug 2023)structure
  • Question-style headings found — ideal for AI snippetsstructure
  • 42 lists found — structured content for AIstructure
  • Step-by-step content detected — AI loves procedural answersstructure
  • 52% short sentences — easy for AI to extractstructure
  • 100% concise paragraphs — scannable for AIstructure
  • Avg 91 words/section — sufficient depthstructure
  • Author information found — builds E-E-A-Tcitation
  • Publication/modification date foundcitation
  • Statistics and data found in content — highly citablecitation
  • Organization schema found — AI can identify your brandcitation
  • 4/5 E-E-A-T signals presentcitation
  • Source citations found — increases AI trustcitation
  • 17 external links — references authoritative sourcescitation
  • Content references 2026/2025 — fresh contentcitation
  • Topic focus: 100% — title keywords found in contentcitation
  • 141 conversational words — good for AI summariesvoice
  • SearchAction schema found — sitelinks search box enabledvoice
  • Active voice dominant (9% passive) — AI-friendlyvoice
  • Pronoun density: 2.5% — engaging, user-focusedvoice
  • Summary/conclusion section found — AI can extract key pointsvoice
  • 45 H2/H3 headings — good content structure for AIvoice
  • No AI-blocking robots directives — AI crawlers can access contentdiscoverability
  • Freshness signal found (Last-Modified header or dateModified)citation
  • /llms.txt found — AI crawlers can discover your content guidelinesdiscoverability
  • AI crawlers allowed in robots.txt (0/4 explicitly listed)discoverability
  • Brand name consistent across 2/3 signals (title, OG, schema)citation
  • Content updated within 90 days — fresh content gets 3.2x more AI citationscitation
  • 14 collapsible section(s) (<details>) — interactive AI-friendly contentstructure
  • Brand "Qualified Leads" used consistently (13 mentions)citation
GEO — 72/100 (16 issues)

Failed Checks (16)

  • Few question headings — add Q&A headings for AI Overviewoverview
  • Title and H1 don't align — confusing for AI topic matchingoverview
  • 39% optimal paragraphs — aim for 20-80 words per paragraphoverview
  • Only 1/5 trust signals — add reviews, certificationsauthority
  • No links to authoritative sources — cite Google, Schema.org, etc.authority
  • No BreadcrumbList schema — add for better AI contextformat
  • Only one list type — use both <ul> and <ol> for content varietyformat
  • Single-perspective content — add "on the other hand..." for balanceformat
  • No <time> elements — wrap dates in <time datetime="...">semantic
  • Few sections have subtopics — add H3 subheadings for depthsemantic
  • Page size: 980 KB — very large, may slow AI crawlingtechnical
  • 2 image(s) with generic/short ALT text — use descriptive textformat
  • First 200 words lack topic keywords — AI may skip your content for extractionoverview
  • Author lacks credentials — anonymous content is a GEO penaltyauthority
  • No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
  • No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for Knowledge Graph alignmentauthority

Passed Checks (42)

  • Definition-style content found — featured snippet candidateoverview
  • Content freshness signals detectedoverview
  • Comprehensive content (3607 words, 42 sections)overview
  • Step-by-step content detected — AI Overview friendlyoverview
  • 2-level heading hierarchy — deep content structureoverview
  • Author schema markup foundauthority
  • Source citations found — increases AI trustauthority
  • Brand identity consistent (OG + Schema)authority
  • Original research/data signals foundauthority
  • Expert quotes or testimonials found — authority signalauthority
  • Case study or examples found — AI values concrete examplesauthority
  • 9 industry terms used — domain expertise signalauthority
  • 14 unique external domains — diverse sourcesauthority
  • FAQ Schema (FAQPage) foundformat
  • HowTo Schema foundformat
  • Comparison content detected — AI loves comparingformat
  • Summary/conclusion section foundformat
  • 137 images all with ALT text — AI can understand visualsformat
  • Data visualization elements found (tables/charts)format
  • 3/6 formatting types used — rich contentformat
  • Actionable advice found — AI prefers practical contentformat
  • Conclusion/recommendation found — helps AI provide answersformat
  • 3 entity types in Schema — AI can classify contentsemantic
  • 9/14 semantic HTML5 elements — deep semantic structuresemantic
  • 5 data points with units — highly citablesemantic
  • 100% title keywords in first 200 words — good prominencesemantic
  • 67 contextual links — good cross-referencingsemantic
  • Content categorization found — clear topic classificationsemantic
  • Mobile-friendly (viewport set)technical
  • HTTPS secure — trusted by AI systemstechnical
  • Open Graph fully configured (title, description, image)technical
  • Canonical URL set — prevents AI from citing duplicatestechnical
  • Page allows AI indexing (no noindex/nosnippet)technical
  • 8 Schema types — rich structured datatechnical
  • Language + OG locale set — clear language signaltechnical
  • 4 ARIA landmarks found — good accessibility for AItechnical
  • 3607 words — sufficient depth for AI analysisoverview
  • Definition + list combo — strong featured snippet candidateoverview
  • 28 data points found — statistics boost AI visibility by 30-40%authority
  • max-image-preview:large — optimal AI rich result displaytechnical
  • 4/6 question types (5W1H) in headings — comprehensiveoverview
  • Link anchor texts are descriptive — good AI context signalsemantic

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