Public Audit Report

makehermarkllc.com

https://www.makehermarkllc.com/
Scanned on July 21, 2026
63
Overall
C
69
SEO
64/93 passed
54
AEO
25/47 passed
60
GEO
34/59 passed
123
Passed
75
Failed
198
Total Checks
Needs Work
Rating

Quick Wins — Top 5 Issues to Fix

SEO — 69/100 (29 issues)

Failed Checks (29)

  • Title length: 20 characters (too short, aim for 30-60)meta
  • Missing meta descriptionmeta
  • 5 title tags found — should be exactly 1meta
  • 2 H1 tags found (should be exactly 1)content
  • 1 H2 tag found (add more for structure)content
  • Heading hierarchy has gaps (e.g. H1 to H3 without H2)content
  • 32% long sentences (>20 words) — break up for readabilitycontent
  • 2 of 2 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent
  • Missing twitter:titlesocial
  • Missing twitter:descriptionsocial
  • Missing twitter:imagesocial
  • No hreflang tags — add if targeting multiple languagestechnical
  • Inline CSS: 17.3 KB — too much, move to external stylesheetperformance
  • 12 render-blocking scripts — add defer or async attributeperformance
  • No font preload/preconnect — add for faster renderingperformance
  • No Strict-Transport-Security headersecurity
  • No Content-Security-Policy header — XSS risksecurity
  • No Privacy Policy link — required by GDPR and improves trusttrust
  • No Terms of Service link — add for legal compliance and trusttrust
  • No author byline — add "By [Name]" for E-E-A-T trusttrust
  • Web fonts without font-display: swap — may cause FOITperformance
  • robots.txt does not reference Sitemap — add Sitemap: URLtechnical
  • No /sitemap.xml found — create one for better crawlingtechnical
  • 3 of 5 internal links are brokencontent
  • No Web App Manifest — add for installability and modern web signalstechnical
  • 0% sentences use transition words — aim for 20%+content
  • Missing X-Frame-Options — clickjacking risksecurity
  • No Permissions-Policy — restrict camera/mic/geo accesssecurity
  • 2 render-blocking script(s) in head — add defer or asyncperformance

Passed Checks (64)

  • Title tag found: "Home - Make Her Mark"meta
  • Viewport meta tag found (mobile-friendly)meta
  • UTF-8 charset declaredmeta
  • Language attribute set on HTML tagmeta
  • No meta refresh redirect (good)meta
  • Robots: "index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1"meta
  • 1104 words on page (good content depth)content
  • Readability: 65 (easy to read)content
  • All 2 images have ALT textcontent
  • All 2 images have width/height attributes (prevents CLS)content
  • JS-based lazy loading detectedcontent
  • 9 internal links foundcontent
  • 4 external links foundcontent
  • No empty href attributes foundcontent
  • All link texts are descriptive (no "click here" or "read more")content
  • Open Graph title foundsocial
  • Open Graph description foundsocial
  • Open Graph image foundsocial
  • Open Graph URL foundsocial
  • og:type set to "website"social
  • og:site_name: "Make Her Mark"social
  • Twitter Card: "summary_large_image"social
  • HTTPS enabledtechnical
  • Canonical tag foundtechnical
  • Canonical tag is self-referencing (correct)technical
  • Favicon foundtechnical
  • Compression: gziptechnical
  • URL length: 31 chars (good)technical
  • URL uses hyphens or no separators (good)technical
  • No deprecated HTML tags foundtechnical
  • Text-to-HTML ratio: 11.9% (good)technical
  • Inline JS: 7.2 KB (acceptable)performance
  • Cache-Control: max-age=14400performance
  • X-Content-Type-Options: nosniffsecurity
  • About page link found — builds trust and E-E-A-Ttrust
  • Contact page/email link foundtrust
  • 1 JSON-LD schema block(s) foundschema
  • Schema types: WebPage, ImageObject, BreadcrumbList, WebSiteschema
  • <!DOCTYPE html> declaredtechnical
  • No mixed content — all resources use HTTPStechnical
  • All 1 JSON-LD block(s) have valid syntaxschema
  • Viewport includes width=device-width (responsive)meta
  • robots.txt found and allows crawlingtechnical
  • No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
  • 0% nofollow links (0/13) — good link equity flowcontent
  • OG image uses absolute URL (correct)social
  • All 4 target="_blank" links have rel="noopener"security
  • 4 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
  • All schema types have required propertiesschema
  • 56 first-person pronouns — strong personal experiencecontent
  • max-image-preview:large — eligible for Google Discover large imagesmeta
  • Referrer-Policy: no-referrer-when-downgradesecurity
  • OG URL matches canonical URL (consistent)social
  • Viewport allows zoom (good for accessibility)accessibility
  • 15 links on page (within limit)content
  • DOM size: ~306 elements (good)performance
  • No snippet blocking detected (good — content is fully accessible)technical
  • Schema dates consistent: published 2019-07-03T16:14:45+00:00, modified 2023-07-13T17:33:12+00:00schema
  • 2 third-party script domain(s) (acceptable)performance
  • ARIA landmarks present: main, navaccessibility
  • All 0 form input(s) have labels or aria-labelsaccessibility
  • No duplicate IDs found (56 unique IDs)accessibility
  • No iframes on pagesecurity
  • 1 feed(s) discovered (RSS) — aids content discoverytechnical
AEO — 54/100 (22 issues)

Failed Checks (21)

  • Missing meta description or og:description — unclear topic for AIdiscoverability
  • No definition lists (<dl>) — great for term/value pairsdiscoverability
  • No FAQ/Q&A section found — Q&A content helps AI extraction (FAQ schema markup is optional since Google retired FAQ rich results in May 2026)structure
  • No question-style headings — try "How to...", "What is..."structure
  • No data tables — tables help AI compare and cite datastructure
  • No concise answer paragraphs detected — add short summaries after headingsstructure
  • No numbered steps or ordered lists — add for "how to" AI answersstructure
  • Few key-value patterns — use "**Label:** value" format for AIstructure
  • No author information — AI values attributed contentcitation
  • No Organization schema — AI may not recognize your brandcitation
  • Only 1/5 E-E-A-T signals — add about, contact, author infocitation
  • No source citations — reference studies and data for authoritycitation
  • Only 0 concise answer paragraph(s) after headings — add 2+ short summaries (40-200 chars) right after H2/H3 tagscitation
  • First paragraph too short for AI snippetsvoice
  • No summary section — add Key Takeaways for AI extractionvoice
  • Few Q&A blocks — add question headings followed by answer paragraphsvoice
  • Content not updated in 90+ days — stale content loses AI visibilitycitation
  • No Table of Contents — add jump links for AI content navigationstructure
  • No video content — multimedia increases AI engagement and citation ratediscoverability
  • Statistics lack source references — attribute data to boost AI trustcitation
  • No <details>/<summary> elements — use for expandable Q&A contentstructure

Passed Checks (25)

  • Structured data found — AI can understand your contentdiscoverability
  • 1104 words in HTML — good content for AI parsingdiscoverability
  • Clean URL structurediscoverability
  • 6 semantic HTML5 elements founddiscoverability
  • 4 content sections — well-structured for AIdiscoverability
  • 20 named entities found — helps AI understand contextdiscoverability
  • 9 internal links — good topic cluster signaldiscoverability
  • 3 lists found — structured content for AIstructure
  • 68% short sentences — easy for AI to extractstructure
  • 89% concise paragraphs — scannable for AIstructure
  • Avg 132 words/section — sufficient depthstructure
  • Publication/modification date foundcitation
  • Statistics and data found in content — highly citablecitation
  • 4 external links — references authoritative sourcescitation
  • Content references 2026/2025 — fresh contentcitation
  • Topic focus: 100% — title keywords found in contentcitation
  • 61 conversational words — good for AI summariesvoice
  • Avg 17 words/sentence — easy reading levelvoice
  • Active voice dominant (4% passive) — AI-friendlyvoice
  • Pronoun density: 2% — engaging, user-focusedvoice
  • 15 H2/H3 headings — good content structure for AIvoice
  • No AI-blocking robots directives — AI crawlers can access contentdiscoverability
  • Freshness signal found (Last-Modified header or dateModified)citation
  • AI search crawlers not blocked in robots.txt (8/8 allowed)discoverability
  • Brand "Make Her Mark" used consistently (18 mentions)citation
GEO — 60/100 (25 issues)

Failed Checks (25)

  • Few question headings — add Q&A headings for AI Overviewoverview
  • Content may be too thin for AI Overview (1104 words, 1 sections)overview
  • Title and H1 don't align — confusing for AI topic matchingoverview
  • No step-by-step content — add numbered guides for AIoverview
  • No author schema — add for AI trust signalsauthority
  • No source citations — reference studies and data for authorityauthority
  • Incomplete brand identity — add og:site_name + Organization schemaauthority
  • No original data signals — "our research shows..." boosts AI citationauthority
  • No expert quotes — add professional opinions for credibilityauthority
  • No examples or case studies — add real-world examplesauthority
  • No links to authoritative sources — cite Google, Schema.org, etc.authority
  • No comparison content — add vs. sections for AI recommendationsformat
  • No summary section — add Key Takeaways or TL;DR for AIformat
  • Only one list type — use both <ul> and <ol> for content varietyformat
  • Only 1/6 formatting types — use bold, lists, tables, quotes, codeformat
  • Single-perspective content — add "on the other hand..." for balanceformat
  • No entity Schema types — add Person, Product, or Organization schemasemantic
  • No <time> elements — wrap dates in <time datetime="...">semantic
  • Few contextual links — interlink related contentsemantic
  • Few sections have subtopics — add H3 subheadings for depthsemantic
  • Only 0 data points — adding statistics measurably boosts generative-engine visibility (GEO study, arXiv:2311.09735)authority
  • Author lacks credentials — anonymous content is a GEO penaltyauthority
  • Only 2/6 question types — add What, Why, How headingsoverview
  • No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
  • No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for entity disambiguationauthority

Passed Checks (34)

  • Definition-style content found — featured snippet candidateoverview
  • Content freshness signals detectedoverview
  • 3-level heading hierarchy — deep content structureoverview
  • 63% optimal paragraphs (20-80 words) — AI-friendlyoverview
  • 2/5 trust signals foundauthority
  • 4 industry terms used — domain expertise signalauthority
  • 4 unique external domains — diverse sourcesauthority
  • 2 images all with ALT text — AI can understand visualsformat
  • BreadcrumbList schema found — helps AI understand site structureformat
  • Data visualization elements found (tables/charts)format
  • Actionable advice found — AI prefers practical contentformat
  • Conclusion/recommendation found — helps AI provide answersformat
  • 6/14 semantic HTML5 elements — deep semantic structuresemantic
  • 100% title keywords in first 200 words — good prominencesemantic
  • Content categorization found — clear topic classificationsemantic
  • Mobile-friendly (viewport set)technical
  • HTTPS secure — trusted by AI systemstechnical
  • Page size: 52 KB — reasonabletechnical
  • Open Graph fully configured (title, description, image)technical
  • Canonical URL set — prevents AI from citing duplicatestechnical
  • Page allows AI indexing (no noindex/nosnippet)technical
  • 4 Schema types — rich structured datatechnical
  • Language + OG locale set — clear language signaltechnical
  • 3 ARIA landmarks found — good accessibility for AItechnical
  • All image ALT texts are descriptive (>5 chars)format
  • 1104 words — sufficient depth for AI analysisoverview
  • First 200 words contain topic keywords — AI extracts primarily from the startoverview
  • Definition + list combo — strong featured snippet candidateoverview
  • max-image-preview:large — optimal AI rich result displaytechnical
  • Link anchor texts are descriptive — good AI context signalsemantic
  • No hidden-text cloaking patterns detectedtrust
  • No keyword-stuffing detectedauthority
  • Healthy content-to-chrome ratio (~3% boilerplate)overview
  • All tested AI crawlers can access the page (GPTBot, ClaudeBot, PerplexityBot)authority

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