Public Audit Report

home36.at

https://home36.at/products/outdoor-fasssauna-tromso
Scanned on May 6, 2026
69
Overall
C
70
SEO
72/103 passed
75
AEO
27/36 passed
59
GEO
27/46 passed
137
Passed
81
Failed
218
Total Checks
Needs Work
Rating

Quick Wins — Top 5 Issues to Fix

SEO — 70/100 (31 issues)

Failed Checks (31)

  • Title length: 95 characters (too long, keep under 60)meta
  • Description length: 320 chars (too long)meta
  • 23 title tags found — should be exactly 1meta
  • No theme-color meta tag — improves mobile browser appearancemeta
  • Title-H1 alignment: 40% word overlap — title and H1 should share key termscontent
  • Heading hierarchy has gaps (e.g. H1 to H3 without H2)content
  • 39 of 149 images missing ALT text (74% have it)content
  • 3 images missing width/height — causes layout shift (CLS)content
  • 148 of 149 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent
  • Missing twitter:imagesocial
  • No apple-touch-icon — iOS home screen will lack custom icontechnical
  • 6 render-blocking scripts — add defer or async attributeperformance
  • No Cache-Control header — browser cannot cache effectivelyperformance
  • 5 of 5 internal links are brokencontent
  • URL lacks title keywords — use a descriptive URL slugtechnical
  • 4 target="_blank" links missing rel="noopener" — security risksecurity
  • No Web App Manifest — add for installability and modern web signalstechnical
  • Possible hidden text detected (font-size:0 or same-color text) — Google spam violationtechnical
  • No max-image-preview:large — add to robots meta for Google Discovermeta
  • No Referrer-Policy header — may leak URL datasecurity
  • No Permissions-Policy — restrict camera/mic/geo accesssecurity
  • No Review Schema — add for star ratings in searchecommerce
  • No BreadcrumbList Schema — helps search engines show category pathecommerce
  • 445 links on page — exceeds 100 limit, may dilute link equitycontent
  • DOM size: ~5833 elements — exceeds 1500, may slow renderingperformance
  • 2 render-blocking script(s) in head — add defer or asyncperformance
  • 6 third-party script domains — may slow page load (shop.app, static.klaviyo.com, cdn.shopify.com...)performance
  • 47 duplicate ID(s) found: "10469146687" (4x), "language_country_MyFf6D" (2x), "sections--29072478830929__header" (2x) — must be unique per HTML specaccessibility
  • Paginated page without rel=next/prev — add for proper crawl chaintechnical
  • No RSS/Atom feed in <head> — add for content discovery by aggregators and AItechnical
  • No IndexNow integration — add for instant Bing/Yandex indexing on content changestechnical

Passed Checks (72)

  • Title tag found: "Outdoor Fasssauna TROMSÖ M für 2 Personen &ndash; home36.at ..."meta
  • Meta description found (320 chars)meta
  • Viewport meta tag found (mobile-friendly)meta
  • UTF-8 charset declaredmeta
  • Language attribute set on HTML tagmeta
  • No meta refresh redirect (good)meta
  • No robots meta tag (default: index, follow)meta
  • Single H1 tag foundcontent
  • 18 H2 tags foundcontent
  • 3604 words on page (good content depth)content
  • JS-based lazy loading detectedcontent
  • 381 internal links foundcontent
  • 11 external links foundcontent
  • No empty href attributes foundcontent
  • All link texts are descriptive (no "click here" or "read more")content
  • Open Graph title foundsocial
  • Open Graph description foundsocial
  • Open Graph image foundsocial
  • Open Graph URL foundsocial
  • og:type set to "product"social
  • og:site_name: "home36.at | Alles für dein stylisches Zuhause "social
  • Twitter Card: "summary_large_image"social
  • Twitter title foundsocial
  • Twitter description foundsocial
  • HTTPS enabledtechnical
  • Canonical tag foundtechnical
  • Canonical tag is self-referencing (correct)technical
  • Favicon foundtechnical
  • Compression: brtechnical
  • URL length: 51 chars (good)technical
  • URL uses hyphens or no separators (good)technical
  • URL is lowercase (good)technical
  • 6 hreflang tags found (multi-language)technical
  • No deprecated HTML tags foundtechnical
  • Font preload/preconnect found — faster font loadingperformance
  • HSTS header present — enforces HTTPSsecurity
  • X-Content-Type-Options: nosniffsecurity
  • Content-Security-Policy header presentsecurity
  • Contact page/email link foundtrust
  • Privacy Policy link foundtrust
  • 2 JSON-LD schema block(s) foundschema
  • Schema types: Organization, Productschema
  • <!DOCTYPE html> declaredtechnical
  • No mixed content — all resources use HTTPStechnical
  • All 2 JSON-LD block(s) have valid syntaxschema
  • font-display: swap detected — prevents invisible textperformance
  • Viewport includes width=device-width (responsive)meta
  • robots.txt found and allows crawlingtechnical
  • robots.txt includes Sitemap referencetechnical
  • No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
  • sitemap.xml found with valid formattechnical
  • Sitemap contains 12 URL(s)technical
  • 0% nofollow links (0/393) — good link equity flowcontent
  • OG image uses absolute URL (correct)social
  • 8 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
  • All schema types have required propertiesschema
  • All 6 hreflang codes are valid ISO 639-1technical
  • hreflang x-default found — proper language fallbacktechnical
  • 93% responsive images (srcset/picture)content
  • Title uses "|" separator — Google may rewrite it; consider using "—" insteadmeta
  • Organization schema includes logoschema
  • Product Schema markup foundecommerce
  • Price in structured data — enables rich snippetsecommerce
  • Product availability status foundecommerce
  • H1 length: 41 characters (optimal)content
  • Title and meta description are different (good)meta
  • OG URL matches canonical URL (consistent)social
  • Viewport allows zoom (good for accessibility)accessibility
  • No snippet blocking detected (good — content is fully accessible)technical
  • Trailing slash consistent between URL and canonicaltechnical
  • All 7 form input(s) have labels or aria-labelsaccessibility
  • No iframes on pagesecurity
AEO — 75/100 (22 issues)

Failed Checks (22)

  • No definition lists (<dl>) — great for term/value pairsdiscoverability
  • No concise answer paragraphs detected — add short summaries after headingsstructure
  • No numbered steps or ordered lists — add for "how to" AI answersstructure
  • Few key-value patterns — use "**Label:** value" format for AIstructure
  • No source citations — reference studies and data for authoritycitation
  • Only 0 concise answer paragraph(s) after headings — add 2+ short summaries (40-200 chars) right after H2/H3 tagscitation
  • No Speakable schema — add for voice assistant optimizationvoice
  • Formal tone — use more "you", "your", "we" for AI readabilityvoice
  • First paragraph too short for AI snippetsvoice
  • No SearchAction schema — add for enhanced search presencevoice
  • Avg 32 words/sentence — simplify for AI and voicevoice
  • Pronoun density: 0.0% — add more "you/your" for engagementvoice
  • No summary section — add Key Takeaways for AI extractionvoice
  • Few Q&A blocks — add question headings followed by answer paragraphsvoice
  • No Last-Modified header or dateModified — AI prefers content with freshness signalscitation
  • No /llms.txt found — add one to guide AI crawlers (emerging standard)discoverability
  • robots.txt does not explicitly allow AI crawlers (GPTBot, ClaudeBot, PerplexityBot, Google-Extended)discoverability
  • Content not updated in 90+ days — stale content loses AI visibilitycitation
  • No Table of Contents — add jump links for AI content navigationstructure
  • No video content — multimedia increases AI engagement and citation ratediscoverability
  • Statistics lack source references — attribute data to boost AI trustcitation
  • Brand name used inconsistently (3 partial vs 2 full) — standardizecitation

Passed Checks (33)

  • Structured data found — AI can understand your contentdiscoverability
  • 3604 words in HTML — good content for AI parsingdiscoverability
  • Clean URL structurediscoverability
  • 5 semantic HTML5 elements founddiscoverability
  • 10 content sections — well-structured for AIdiscoverability
  • Description + OG description both present — clear topic signalsdiscoverability
  • 232 named entities found — helps AI understand contextdiscoverability
  • 381 internal links — good topic cluster signaldiscoverability
  • 1 code/pre blocks found — technical content AI can citediscoverability
  • FAQ content detected — great for AI answers (Note: FAQ rich results limited to gov/health sites since Aug 2023)structure
  • Question-style headings found — ideal for AI snippetsstructure
  • 67 lists found — structured content for AIstructure
  • 1 data table(s) foundstructure
  • 68% short sentences — easy for AI to extractstructure
  • 91% concise paragraphs — scannable for AIstructure
  • Avg 1933 words/section — sufficient depthstructure
  • Author information found — builds E-E-A-Tcitation
  • Publication/modification date foundcitation
  • Statistics and data found in content — highly citablecitation
  • Organization schema found — AI can identify your brandcitation
  • 4/5 E-E-A-T signals presentcitation
  • 7 external links — references authoritative sourcescitation
  • Content references 2026/2025 — fresh contentcitation
  • Topic focus: 100% — title keywords found in contentcitation
  • Active voice dominant (0% passive) — AI-friendlyvoice
  • 74 H2/H3 headings — good content structure for AIvoice
  • No AI-blocking robots directives — AI crawlers can access contentdiscoverability
  • Product data is AI-parseable (name + description in Schema)ecommerce
  • Price visible in HTML — AI crawlers can read itecommerce
  • Product specs in structured format (table/list)ecommerce
  • 9 sameAs social links in schema — strong brand signal for AIcitation
  • Brand name consistent across 3/3 signals (title, OG, schema)citation
  • 56 collapsible section(s) (<details>) — interactive AI-friendly contentstructure
GEO — 59/100 (28 issues)

Failed Checks (28)

  • Few question headings — add Q&A headings for AI Overviewoverview
  • No step-by-step content — add numbered guides for AIoverview
  • 15% optimal paragraphs — aim for 20-80 words per paragraphoverview
  • No author schema — add for AI trust signalsauthority
  • No source citations — reference studies and data for authorityauthority
  • No original data signals — "our research shows..." boosts AI citationauthority
  • No expert quotes — add professional opinions for credibilityauthority
  • No examples or case studies — add real-world examplesauthority
  • No links to authoritative sources — cite Google, Schema.org, etc.authority
  • No FAQ Schema — add for Google rich results + AI Overviewformat
  • No HowTo Schema — add for step-by-step rich resultsformat
  • No comparison content — add vs. sections for AI recommendationsformat
  • No summary section — add Key Takeaways or TL;DR for AIformat
  • 39 images missing ALT textformat
  • No BreadcrumbList schema — add for better AI contextformat
  • Only one list type — use both <ul> and <ol> for content varietyformat
  • No actionable content — add "you should...", "try...", tipsformat
  • No conclusion — add recommendations or a verdict sectionformat
  • No <time> elements — wrap dates in <time datetime="...">semantic
  • Few data points with units — add specific numbers (e.g., "300+ users")semantic
  • Page size: 1655 KB — very large, may slow AI crawlingtechnical
  • Only 2 Schema type(s) — add more for AI contexttechnical
  • First 200 words lack topic keywords — AI may skip your content for extractionoverview
  • Only 1 data points — add 5+ statistics for +30-40% AI visibility (Princeton study)authority
  • Author lacks credentials — anonymous content is a GEO penaltyauthority
  • Only 2/6 question types — add What, Why, How headingsoverview
  • No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
  • No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for Knowledge Graph alignmentauthority

Passed Checks (32)

  • Definition-style content found — featured snippet candidateoverview
  • Content freshness signals detectedoverview
  • Comprehensive content (3604 words, 18 sections)overview
  • Title and H1 are aligned — clear topic focusoverview
  • 3-level heading hierarchy — deep content structureoverview
  • 3/5 trust signals foundauthority
  • Brand identity consistent (OG + Schema)authority
  • 4 industry terms used — domain expertise signalauthority
  • 3 unique external domains — diverse sourcesauthority
  • Data visualization elements found (tables/charts)format
  • 5/6 formatting types used — rich contentformat
  • Multi-perspective content found — balanced analysisformat
  • 2 entity types in Schema — AI can classify contentsemantic
  • 7/14 semantic HTML5 elements — deep semantic structuresemantic
  • 100% title keywords in first 200 words — good prominencesemantic
  • 143 contextual links — good cross-referencingsemantic
  • Content categorization found — clear topic classificationsemantic
  • 7 sections have subtopics (H3) — deep coveragesemantic
  • Mobile-friendly (viewport set)technical
  • HTTPS secure — trusted by AI systemstechnical
  • Open Graph fully configured (title, description, image)technical
  • Canonical URL set — prevents AI from citing duplicatestechnical
  • Page allows AI indexing (no noindex/nosnippet)technical
  • HTML lang="de" set (add og:locale for completeness)technical
  • 4 ARIA landmarks found — good accessibility for AItechnical
  • All image ALT texts are descriptive (>5 chars)format
  • 3604 words — sufficient depth for AI analysisoverview
  • Product Entity in Schema.org — AI can classify this contentecommerce
  • Brand information in Schema — helps AI identify productsecommerce
  • Definition + list combo — strong featured snippet candidateoverview
  • No snippet restrictions — AI can freely extract content (good)technical
  • Link anchor texts are descriptive — good AI context signalsemantic

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