Public Audit Report

hedaply.com

https://hedaply.com/
Scanned on July 9, 2026
72
Overall
B
68
SEO
62/90 passed
79
AEO
25/32 passed
71
GEO
33/49 passed
120
Passed
51
Failed
171
Total Checks
Needs Work
Rating

Quick Wins — Top 5 Issues to Fix

SEO — 68/100 (28 issues)

Failed Checks (28)

  • Description length: 176 chars (too long)meta
  • 1 of 23 images missing ALT text (96% have it)content
  • 4 non-descriptive link text(s) found ("read more"...) — use descriptive anchor text for SEOcontent
  • No hreflang tags — add if targeting multiple languagestechnical
  • 5 render-blocking scripts — add defer or async attributeperformance
  • No Strict-Transport-Security headersecurity
  • Missing X-Content-Type-Options headersecurity
  • No Content-Security-Policy header — XSS risksecurity
  • 1 HTTP resource(s) on HTTPS page — security risktechnical
  • Web fonts without font-display: swap — may cause FOITperformance
  • No /sitemap.xml found — create one for better crawlingtechnical
  • 3 of 5 internal links are brokencontent
  • 35% nofollow links — too many, losing link equitycontent
  • 13 target="_blank" links missing rel="noopener" — security risksecurity
  • No Web App Manifest — add for installability and modern web signalstechnical
  • Possible hidden text detected (font-size:0 or same-color text) — Google spam violationtechnical
  • Organization schema missing logo — add for knowledge panelschema
  • Missing X-Frame-Options — clickjacking risksecurity
  • No Referrer-Policy header — may leak URL datasecurity
  • No Permissions-Policy — restrict camera/mic/geo accesssecurity
  • No Review Schema — add for star ratings in searchecommerce
  • No BreadcrumbList Schema — helps search engines show category pathecommerce
  • Viewport disables zoom — bad for accessibility (WCAG 1.4.4)accessibility
  • 277 links on page — exceeds 100 limit, may dilute link equitycontent
  • DOM size: ~2098 elements — exceeds 1500, may slow renderingperformance
  • 3 render-blocking script(s) in head — add defer or asyncperformance
  • 4 form input(s) without labels — bad for accessibility and screen readersaccessibility
  • 3 duplicate ID(s) found: "sendbtn" (9x), "trustindex-google-widget-html" (2x), "cfcd208495d565ef66e7dff9f98764da" (6x) — must be unique per HTML specaccessibility

Passed Checks (62)

  • Title tag found: "Heda Ply – Best Laminates & Plywood Store in Belagavi"meta
  • Title length: 57 characters (optimal)meta
  • Meta description found (176 chars)meta
  • Viewport meta tag found (mobile-friendly)meta
  • UTF-8 charset declaredmeta
  • Language attribute set on HTML tagmeta
  • No meta refresh redirect (good)meta
  • Robots: "follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large"meta
  • Single H1 tag foundcontent
  • Title-H1 alignment: 100% word overlap (good)content
  • 23 H2 tags foundcontent
  • Heading hierarchy is correctcontent
  • 2251 words on page (good content depth)content
  • All 23 images have width/height attributes (prevents CLS)content
  • JS-based lazy loading detectedcontent
  • All images use modern formats (WebP/AVIF/SVG)content
  • 170 internal links foundcontent
  • 13 external links foundcontent
  • No empty href attributes foundcontent
  • Open Graph title foundsocial
  • Open Graph description foundsocial
  • Open Graph image foundsocial
  • Open Graph URL foundsocial
  • og:type set to "website"social
  • og:site_name: "Heda Plywood"social
  • Twitter Card: "summary_large_image"social
  • Twitter title foundsocial
  • Twitter description foundsocial
  • Twitter image foundsocial
  • HTTPS enabledtechnical
  • Canonical tag foundtechnical
  • Canonical tag is self-referencing (correct)technical
  • Favicon foundtechnical
  • Compression: brtechnical
  • URL length: 20 chars (good)technical
  • URL uses hyphens or no separators (good)technical
  • No deprecated HTML tags foundtechnical
  • Font preload/preconnect found — faster font loadingperformance
  • Cache-Control: max-age=14400performance
  • Contact page/email link foundtrust
  • Privacy Policy link foundtrust
  • 1 JSON-LD schema block(s) foundschema
  • Schema types: Place, HardwareStore, Organization, WebSite, ImageObject, WebPage, Person, Articleschema
  • <!DOCTYPE html> declaredtechnical
  • All 1 JSON-LD block(s) have valid syntaxschema
  • Viewport includes width=device-width (responsive)meta
  • robots.txt found and allows crawlingtechnical
  • robots.txt includes Sitemap referencetechnical
  • No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
  • OG image uses absolute URL (correct)social
  • 2 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
  • All schema types have required propertiesschema
  • 87% responsive images (srcset/picture)content
  • max-image-preview:large — eligible for Google Discover large imagesmeta
  • H1 length: 58 characters (optimal)content
  • Title and meta description are different (good)meta
  • OG URL matches canonical URL (consistent)social
  • No snippet blocking detected (good — content is fully accessible)technical
  • Schema dates consistent: published 2025-02-03T06:38:40+00:00, modified 2026-04-27T07:22:33+00:00schema
  • 3 third-party script domain(s) (acceptable)performance
  • 2 iframe(s) — all safe (known providers or sandboxed)security
  • 1 feed(s) discovered (RSS) — aids content discoverytechnical
AEO — 79/100 (7 issues)

Failed Checks (7)

  • Product Schema lacks name or description — AI cannot parse product infoecommerce
  • No structured specs — add a specifications table for AI parsingecommerce
  • No Table of Contents — add jump links for AI content navigationstructure
  • No video content — multimedia increases AI engagement and citation ratediscoverability
  • Statistics lack source references — attribute data to boost AI trustcitation
  • No <details>/<summary> elements — use for expandable Q&A contentstructure
  • Brand name used inconsistently (29 partial vs 3 full) — standardizecitation

Passed Checks (25)

  • Structured data found — AI can understand your contentdiscoverability
  • 2251 words in HTML — good content for AI parsingdiscoverability
  • Clean URL structurediscoverability
  • 4 semantic HTML5 elements founddiscoverability
  • 9 content sections — well-structured for AIdiscoverability
  • Description + OG description both present — clear topic signalsdiscoverability
  • 121 named entities found — helps AI understand contextdiscoverability
  • 170 internal links — good topic cluster signaldiscoverability
  • Q&A/FAQ content detected — useful for AI answers (note: Google retired FAQ rich results in May 2026; the schema itself no longer produces SERP features)structure
  • Question-style headings found — ideal for AI snippetsstructure
  • 34 lists found — structured content for AIstructure
  • 76% short sentences — easy for AI to extractstructure
  • 93% concise paragraphs — scannable for AIstructure
  • Publication/modification date foundcitation
  • Organization schema found — AI can identify your brandcitation
  • 5/5 E-E-A-T signals presentcitation
  • Content references 2026/2025 — fresh contentcitation
  • Topic focus: 100% — title keywords found in contentcitation
  • Active voice dominant (7% passive) — AI-friendlyvoice
  • 26 H2/H3 headings — good content structure for AIvoice
  • No AI-blocking robots directives — AI crawlers can access contentdiscoverability
  • Freshness signal found (Last-Modified header or dateModified)citation
  • Price visible in HTML — AI crawlers can read itecommerce
  • AI search crawlers not blocked in robots.txt (8/8 allowed)discoverability
  • Content updated within 90 days — AI engines strongly prefer fresh contentcitation
GEO — 71/100 (16 issues)

Failed Checks (16)

  • Title and H1 don't align — confusing for AI topic matchingoverview
  • No comparison content — add vs. sections for AI recommendationsformat
  • No summary section — add Key Takeaways or TL;DR for AIformat
  • 1 images missing ALT textformat
  • No BreadcrumbList schema — add for better AI contextformat
  • Only one list type — use both <ul> and <ol> for content varietyformat
  • 4/14 semantic elements — add <article>, <figure>, <time>, etc.semantic
  • No <time> elements — wrap dates in <time datetime="...">semantic
  • No Product Entity in Schema.org — add for AI classificationecommerce
  • No brand in Schema — add brand info for AI product identificationecommerce
  • Only 1 data points — adding statistics measurably boosts generative-engine visibility (GEO study, arXiv:2311.09735)authority
  • Author lacks credentials — anonymous content is a GEO penaltyauthority
  • No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
  • No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for entity disambiguationauthority
  • Hidden text detected (~37 words in display:none/visibility:hidden) — AI crawlers read it and may flag cloaking; render it or remove ittrust
  • Possible keyword stuffing: "plywood" at 4.0% density (58×) — diversify vocabularyauthority

Passed Checks (33)

  • Content freshness signals detectedoverview
  • 2-level heading hierarchy — deep content structureoverview
  • Author schema markup foundauthority
  • Source citations found — increases AI trustauthority
  • 3/5 trust signals foundauthority
  • Brand identity consistent (OG + Schema)authority
  • 2 links to authoritative sources — boosts credibilityauthority
  • 6 unique external domains — diverse sourcesauthority
  • 3/6 formatting types used — rich contentformat
  • Actionable advice found — AI prefers practical contentformat
  • 3 entity types in Schema — AI can classify contentsemantic
  • 100% title keywords in first 200 words — good prominencesemantic
  • 118 contextual links — good cross-referencingsemantic
  • Content categorization found — clear topic classificationsemantic
  • 2 sections have subtopics (H3) — deep coveragesemantic
  • Mobile-friendly (viewport set)technical
  • HTTPS secure — trusted by AI systemstechnical
  • Page size: 474 KB — reasonabletechnical
  • Open Graph fully configured (title, description, image)technical
  • Canonical URL set — prevents AI from citing duplicatestechnical
  • Page allows AI indexing (no noindex/nosnippet)technical
  • 8 Schema types — rich structured datatechnical
  • Language + OG locale set — clear language signaltechnical
  • 3 ARIA landmarks found — good accessibility for AItechnical
  • All image ALT texts are descriptive (>5 chars)format
  • 2251 words — sufficient depth for AI analysisoverview
  • First 200 words contain topic keywords — AI extracts primarily from the startoverview
  • Definition + list combo — strong featured snippet candidateoverview
  • max-image-preview:large — optimal AI rich result displaytechnical
  • 4/6 question types (5W1H) in headings — comprehensiveoverview
  • Link anchor texts are descriptive — good AI context signalsemantic
  • Healthy content-to-chrome ratio (~7% boilerplate)overview
  • All tested AI crawlers can access the page (GPTBot, ClaudeBot, PerplexityBot)authority

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