Public Audit Report

gm-exteriors.com

https://gm-exteriors.com/
Scanned on June 15, 2026
61
Overall
C
67
SEO
66/98 passed
55
AEO
28/51 passed
53
GEO
31/58 passed
125
Passed
82
Failed
207
Total Checks
Needs Work
Rating

Quick Wins — Top 5 Issues to Fix

SEO — 67/100 (32 issues)

Failed Checks (32)

  • No theme-color meta tag — improves mobile browser appearancemeta
  • Title-H1 alignment: 0% word overlap — title and H1 should share key termscontent
  • 1 of 44 images missing ALT text (98% have it)content
  • 42 images missing width/height — causes layout shift (CLS)content
  • Missing og:url — social platforms may use wrong URLsocial
  • Missing og:site_name — helps brand recognition in sharessocial
  • No hreflang tags — add if targeting multiple languagestechnical
  • Text-to-HTML ratio: 3.7% — too code-heavy, add more contenttechnical
  • Inline CSS: 41.3 KB — too much, move to external stylesheetperformance
  • Inline JS: 92.7 KB — too much, use external scriptsperformance
  • 11 render-blocking scripts — add defer or async attributeperformance
  • No font preload/preconnect — add for faster renderingperformance
  • No Cache-Control header — browser cannot cache effectivelyperformance
  • Missing X-Content-Type-Options headersecurity
  • No Content-Security-Policy header — XSS risksecurity
  • No JSON-LD structured data foundschema
  • 13 target="_blank" links missing rel="noopener" — security risksecurity
  • No Web App Manifest — add for installability and modern web signalstechnical
  • Only 5% responsive images — add srcset for mobilecontent
  • No max-image-preview:large — add to robots meta for Google Discovermeta
  • Missing X-Frame-Options — clickjacking risksecurity
  • No Referrer-Policy header — may leak URL datasecurity
  • No Permissions-Policy — restrict camera/mic/geo accesssecurity
  • 1 paragraph(s) exceed 150 words — break up for readabilitycontent
  • 2 render-blocking script(s) in head — add defer or asyncperformance
  • 7 third-party script domains — may slow page load (ajax.googleapis.com, d3e54v103j8qbb.cloudfront.net, cdn.prod.website-files.com...)performance
  • Missing ARIA landmarks — add <main>, <nav>, and skip-to-content link for accessibilityaccessibility
  • 2 duplicate ID(s) found: "energy" (4x), "savings" (2x) — must be unique per HTML specaccessibility
  • 1 iframe(s) without sandbox attribute — security risksecurity
  • No RSS/Atom feed in <head> — add for content discovery by aggregators and AItechnical
  • No IndexNow integration — add for instant Bing/Yandex indexing on content changestechnical
  • 5 of 10 H2 sections have < 50 words — add more content or merge thin sectionscontent

Passed Checks (66)

  • Title tag found: "Greater Midwest Exteriors | Roofing, Siding, Windows, Gutter..."meta
  • Title length: 61 characters (slightly long — aim for under 60)meta
  • Meta description found (141 chars)meta
  • Description length: 141 chars (optimal)meta
  • Viewport meta tag found (mobile-friendly)meta
  • UTF-8 charset declaredmeta
  • Language attribute set on HTML tagmeta
  • No meta refresh redirect (good)meta
  • No robots meta tag (default: index, follow)meta
  • Single H1 tag foundcontent
  • 10 H2 tags foundcontent
  • Heading hierarchy is correctcontent
  • 1059 words on page (good content depth)content
  • Readability: 48 (moderate — aim for 60+)content
  • 26% long sentences (>20 words) — good readabilitycontent
  • JS-based lazy loading detectedcontent
  • All images use modern formats (WebP/AVIF/SVG)content
  • 63 internal links foundcontent
  • 12 external links foundcontent
  • No empty href attributes foundcontent
  • All link texts are descriptive (no "click here" or "read more")content
  • Open Graph title foundsocial
  • Open Graph description foundsocial
  • Open Graph image foundsocial
  • og:type set to "website"social
  • Twitter Card: "summary_large_image"social
  • Twitter title foundsocial
  • Twitter description foundsocial
  • Twitter image foundsocial
  • HTTPS enabledtechnical
  • Canonical tag foundtechnical
  • Canonical tag is self-referencing (correct)technical
  • Favicon foundtechnical
  • Apple touch icon foundtechnical
  • Compression: gziptechnical
  • URL length: 25 chars (good)technical
  • URL uses hyphens or no separators (good)technical
  • No deprecated HTML tags foundtechnical
  • HSTS header present — enforces HTTPSsecurity
  • About page link found — builds trust and E-E-A-Ttrust
  • Contact page/email link foundtrust
  • Privacy Policy link foundtrust
  • Terms of Service link foundtrust
  • Author byline foundtrust
  • <!DOCTYPE html> declaredtechnical
  • No mixed content — all resources use HTTPStechnical
  • font-display: swap detected — prevents invisible textperformance
  • Viewport includes width=device-width (responsive)meta
  • robots.txt found and allows crawlingtechnical
  • robots.txt includes Sitemap referencetechnical
  • No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
  • sitemap.xml found with valid formattechnical
  • Sitemap contains 177 URL(s)technical
  • All 5 checked internal links are workingcontent
  • 0% nofollow links (0/75) — good link equity flowcontent
  • OG image uses absolute URL (correct)social
  • 3 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
  • 27 first-person pronouns — strong personal experiencecontent
  • Title uses "|" separator — Google may rewrite it; consider using "—" insteadmeta
  • H1 length: 47 characters (optimal)content
  • Title and meta description are different (good)meta
  • Viewport allows zoom (good for accessibility)accessibility
  • 80 links on page (within limit)content
  • DOM size: ~648 elements (good)performance
  • No snippet blocking detected (good — content is fully accessible)technical
  • All 7 form input(s) have labels or aria-labelsaccessibility
AEO — 55/100 (23 issues)

Failed Checks (23)

  • No structured data — AI systems struggle to categorize your pagediscoverability
  • No definition lists (<dl>) — great for term/value pairsdiscoverability
  • No code blocks — add <code>/<pre> for technical contentdiscoverability
  • No data tables — tables help AI compare and cite datastructure
  • No concise answer paragraphs detected — add short summaries after headingsstructure
  • No numbered steps or ordered lists — add for "how to" AI answersstructure
  • Few key-value patterns — use "**Label:** value" format for AIstructure
  • No date information — AI prefers fresh, dated contentcitation
  • No Organization schema — AI may not recognize your brandcitation
  • No source citations — reference studies and data for authoritycitation
  • No recent year mentioned — AI prefers up-to-date contentcitation
  • Only 0 concise answer paragraph(s) after headings — add 2+ short summaries (40-200 chars) right after H2/H3 tagscitation
  • No Speakable schema — add for voice assistant optimizationvoice
  • First paragraph too short for AI snippetsvoice
  • No SearchAction schema — add for enhanced search presencevoice
  • No summary section — add Key Takeaways for AI extractionvoice
  • Few Q&A blocks — add question headings followed by answer paragraphsvoice
  • No /llms.txt found — add one to guide AI crawlers (emerging standard)discoverability
  • No sameAs links in schema — add social profiles for brand recognitioncitation
  • Brand name inconsistent — align site name across title, og:site_name, Organization schemacitation
  • No Table of Contents — add jump links for AI content navigationstructure
  • Statistics lack source references — attribute data to boost AI trustcitation
  • No <details>/<summary> elements — use for expandable Q&A contentstructure

Passed Checks (28)

  • 1059 words in HTML — good content for AI parsingdiscoverability
  • Clean URL structurediscoverability
  • 4 semantic HTML5 elements founddiscoverability
  • 11 content sections — well-structured for AIdiscoverability
  • Description + OG description both present — clear topic signalsdiscoverability
  • 43 named entities found — helps AI understand contextdiscoverability
  • 63 internal links — good topic cluster signaldiscoverability
  • FAQ content detected — great for AI answers (Note: FAQ rich results limited to gov/health sites since Aug 2023)structure
  • Question-style headings found — ideal for AI snippetsstructure
  • 9 lists found — structured content for AIstructure
  • 74% short sentences — easy for AI to extractstructure
  • 95% concise paragraphs — scannable for AIstructure
  • Avg 695 words/section — sufficient depthstructure
  • Author information found — builds E-E-A-Tcitation
  • Statistics and data found in content — highly citablecitation
  • 3/5 E-E-A-T signals presentcitation
  • 8 external links — references authoritative sourcescitation
  • Topic focus: 100% — title keywords found in contentcitation
  • 96 conversational words — good for AI summariesvoice
  • Avg 18 words/sentence — easy reading levelvoice
  • Active voice dominant (3% passive) — AI-friendlyvoice
  • Pronoun density: 3.8% — engaging, user-focusedvoice
  • 13 H2/H3 headings — good content structure for AIvoice
  • No AI-blocking robots directives — AI crawlers can access contentdiscoverability
  • Freshness signal found (Last-Modified header or dateModified)citation
  • AI crawlers allowed in robots.txt (0/4 explicitly listed)discoverability
  • Content updated within 90 days — fresh content gets 3.2x more AI citationscitation
  • Video found but no VideoObject schema — add for AI video discoverydiscoverability
GEO — 53/100 (27 issues)

Failed Checks (27)

  • Few question headings — add Q&A headings for AI Overviewoverview
  • No freshness signals — add dates, update timestampsoverview
  • Title and H1 don't align — confusing for AI topic matchingoverview
  • No step-by-step content — add numbered guides for AIoverview
  • No author schema — add for AI trust signalsauthority
  • No source citations — reference studies and data for authorityauthority
  • Incomplete brand identity — add og:site_name + Organization schemaauthority
  • No examples or case studies — add real-world examplesauthority
  • No links to authoritative sources — cite Google, Schema.org, etc.authority
  • No HowTo Schema — add for step-by-step rich resultsformat
  • No comparison content — add vs. sections for AI recommendationsformat
  • No summary section — add Key Takeaways or TL;DR for AIformat
  • 1 images missing ALT textformat
  • Only one list type — use both <ul> and <ol> for content varietyformat
  • Only 1/6 formatting types — use bold, lists, tables, quotes, codeformat
  • Single-perspective content — add "on the other hand..." for balanceformat
  • No conclusion — add recommendations or a verdict sectionformat
  • No entity Schema types — add Person, Product, or Organization schemasemantic
  • No <time> elements — wrap dates in <time datetime="...">semantic
  • Few data points with units — add specific numbers (e.g., "300+ users")semantic
  • Few sections have subtopics — add H3 subheadings for depthsemantic
  • Only 0 Schema type(s) — add more for AI contexttechnical
  • 1 image(s) with generic/short ALT text — use descriptive textformat
  • Only 0 data points — add 5+ statistics for +30-40% AI visibility (Princeton study)authority
  • Author lacks credentials — anonymous content is a GEO penaltyauthority
  • No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
  • No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for Knowledge Graph alignmentauthority

Passed Checks (31)

  • Definition-style content found — featured snippet candidateoverview
  • Comprehensive content (1059 words, 10 sections)overview
  • 2-level heading hierarchy — deep content structureoverview
  • 74% optimal paragraphs (20-80 words) — AI-friendlyoverview
  • 2/5 trust signals foundauthority
  • Original research/data signals foundauthority
  • Expert quotes or testimonials found — authority signalauthority
  • 3 industry terms used — domain expertise signalauthority
  • 8 unique external domains — diverse sourcesauthority
  • FAQ Schema (FAQPage) foundformat
  • BreadcrumbList schema found — helps AI understand site structureformat
  • Data visualization elements found (tables/charts)format
  • Actionable advice found — AI prefers practical contentformat
  • 5/14 semantic HTML5 elements — deep semantic structuresemantic
  • 100% title keywords in first 200 words — good prominencesemantic
  • 46 contextual links — good cross-referencingsemantic
  • Content categorization found — clear topic classificationsemantic
  • Mobile-friendly (viewport set)technical
  • HTTPS secure — trusted by AI systemstechnical
  • Page size: 182 KB — reasonabletechnical
  • Open Graph fully configured (title, description, image)technical
  • Canonical URL set — prevents AI from citing duplicatestechnical
  • Page allows AI indexing (no noindex/nosnippet)technical
  • HTML lang="en" set (add og:locale for completeness)technical
  • 2 ARIA landmarks found — good accessibility for AItechnical
  • 1059 words — sufficient depth for AI analysisoverview
  • First 200 words contain topic keywords — AI extracts primarily from the startoverview
  • Definition + list combo — strong featured snippet candidateoverview
  • No snippet restrictions — AI can freely extract content (good)technical
  • 3/6 question types (5W1H) in headings — comprehensiveoverview
  • Link anchor texts are descriptive — good AI context signalsemantic

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