Public Audit Report

garymedia.co.za

https://garymedia.co.za/
Scanned on June 29, 2026
51
Overall
D
67
SEO
62/93 passed
40
AEO
21/52 passed
31
GEO
18/58 passed
101
Passed
102
Failed
203
Total Checks
Poor
Rating

Quick Wins — Top 5 Issues to Fix

SEO — 67/100 (31 issues)

Failed Checks (31)

  • ✗Title length: 15 characters (too short, aim for 30-60)meta
  • ✗Missing meta descriptionmeta
  • ✗Title-H1 alignment: 0% word overlap — title and H1 should share key termscontent
  • ✗Heading hierarchy has gaps (e.g. H1 to H3 without H2)content
  • ✗Only 247 words — thin content may rank poorlycontent
  • ✗6 of 7 images missing ALT text (14% have it)content
  • ✗7 images missing width/height — causes layout shift (CLS)content
  • ✗6 images could use loading="lazy" for better performancecontent
  • ✗Missing og:descriptionsocial
  • ✗Missing twitter:descriptionsocial
  • ✗Missing canonical tag — risk of duplicate contenttechnical
  • ✗No hreflang tags — add if targeting multiple languagestechnical
  • ✗Text-to-HTML ratio: 2.0% — too code-heavy, add more contenttechnical
  • ✗Inline CSS: 34.4 KB — too much, move to external stylesheetperformance
  • ✗3 render-blocking scripts — add defer or async attributeperformance
  • ✗No font preload/preconnect — add for faster renderingperformance
  • ✗Missing X-Content-Type-Options headersecurity
  • ✗No Privacy Policy link — required by GDPR and improves trusttrust
  • ✗No Terms of Service link — add for legal compliance and trusttrust
  • ✗No JSON-LD structured data foundschema
  • ✗robots.txt does not reference Sitemap — add Sitemap: URLtechnical
  • ✗No dns-prefetch or preconnect hints — add for faster third-party loadingperformance
  • ✗0% sentences use transition words — aim for 20%+content
  • ✗No max-image-preview:large — add to robots meta for Google Discovermeta
  • ✗Missing X-Frame-Options — clickjacking risksecurity
  • ✗No Referrer-Policy header — may leak URL datasecurity
  • ✗No Permissions-Policy — restrict camera/mic/geo accesssecurity
  • ✗4 duplicate ID(s) found: "2787c525-f4b2-455b-adb2-8db52ac4c797" (2x), "1a0a2d9f-1950-4e1c-9045-c8a020f68b8e" (2x), "59abc4cb-0171-41d6-b786-527483c82eb2" (2x) — must be unique per HTML specaccessibility
  • ✗No RSS/Atom feed in <head> — add for content discovery by aggregators and AItechnical
  • ✗No IndexNow integration — add for instant Bing/Yandex indexing on content changestechnical
  • ✗2 of 2 H2 sections have < 50 words — add more content or merge thin sectionscontent

Passed Checks (62)

  • ✓Title tag found: "garymedia.co.za"meta
  • ✓Viewport meta tag found (mobile-friendly)meta
  • ✓UTF-8 charset declaredmeta
  • ✓Language attribute set on HTML tagmeta
  • ✓Theme color set: #F05124meta
  • ✓No meta refresh redirect (good)meta
  • ✓No robots meta tag (default: index, follow)meta
  • ✓Single H1 tag foundcontent
  • ✓2 H2 tags foundcontent
  • ✓Readability: 43 (moderate — aim for 60+)content
  • ✓25% long sentences (>20 words) — good readabilitycontent
  • ✓All images use modern formats (WebP/AVIF/SVG)content
  • ✓12 internal links foundcontent
  • ✓3 external links foundcontent
  • ✓No empty href attributes foundcontent
  • ✓All link texts are descriptive (no "click here" or "read more")content
  • ✓Open Graph title foundsocial
  • ✓Open Graph image foundsocial
  • ✓Open Graph URL foundsocial
  • ✓og:type set to "website"social
  • ✓og:site_name: "garymedia.co.za"social
  • ✓Twitter Card: "summary"social
  • ✓Twitter title foundsocial
  • ✓Twitter image foundsocial
  • ✓HTTPS enabledtechnical
  • ✓Favicon foundtechnical
  • ✓Apple touch icon foundtechnical
  • ✓Compression: enabled (vary: accept-encoding)technical
  • ✓URL length: 24 chars (good)technical
  • ✓URL uses hyphens or no separators (good)technical
  • ✓No deprecated HTML tags foundtechnical
  • ✓Inline JS: 0.4 KB (acceptable)performance
  • ✓Cache-Control: max-age=30performance
  • ✓HSTS header present — enforces HTTPSsecurity
  • ✓Content-Security-Policy header presentsecurity
  • ✓About page link found — builds trust and E-E-A-Ttrust
  • ✓Contact page/email link foundtrust
  • ✓Author byline foundtrust
  • ✓<!DOCTYPE html> declaredtechnical
  • ✓No mixed content — all resources use HTTPStechnical
  • ✓font-display: swap detected — prevents invisible textperformance
  • ✓Viewport includes width=device-width (responsive)meta
  • ✓robots.txt found and allows crawlingtechnical
  • ✓No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
  • ✓sitemap.xml found with valid formattechnical
  • ✓Sitemap contains 2 URL(s)technical
  • ✓All 3 checked internal links are workingcontent
  • ✓7% nofollow links (1/15) — good link equity flowcontent
  • ✓OG image uses absolute URL (correct)social
  • ✓All 3 target="_blank" links have rel="noopener"security
  • ✓Web App Manifest found (PWA-ready)technical
  • ✓86% responsive images (srcset/picture)content
  • ✓H1 length: 21 characters (optimal)content
  • ✓Viewport allows zoom (good for accessibility)accessibility
  • ✓17 links on page (within limit)content
  • ✓DOM size: ~241 elements (good)performance
  • ✓No snippet blocking detected (good — content is fully accessible)technical
  • ✓No render-blocking scripts in head (good)performance
  • ✓1 third-party script domain(s) (acceptable)performance
  • ✓ARIA landmarks present: main, navaccessibility
  • ✓All 0 form input(s) have labels or aria-labelsaccessibility
  • ✓No iframes on pagesecurity
AEO — 40/100 (31 issues)

Failed Checks (31)

  • ✗No structured data — AI systems struggle to categorize your pagediscoverability
  • ✗Only 2 semantic elements — add <article>, <section>, <main>discoverability
  • ✗Missing meta description or og:description — unclear topic for AIdiscoverability
  • ✗No definition lists (<dl>) — great for term/value pairsdiscoverability
  • ✗No code blocks — add <code>/<pre> for technical contentdiscoverability
  • ✗No FAQ section found — add Q&A content for AI citationstructure
  • ✗No question-style headings — try "How to...", "What is..."structure
  • ✗No data tables — tables help AI compare and cite datastructure
  • ✗No concise answer paragraphs detected — add short summaries after headingsstructure
  • ✗No numbered steps or ordered lists — add for "how to" AI answersstructure
  • ✗Few key-value patterns — use "**Label:** value" format for AIstructure
  • ✗Avg 31 words/section — expand sections for AI comprehensionstructure
  • ✗No date information — AI prefers fresh, dated contentcitation
  • ✗No Organization schema — AI may not recognize your brandcitation
  • ✗Only 2/5 E-E-A-T signals — add about, contact, author infocitation
  • ✗No source citations — reference studies and data for authoritycitation
  • ✗No recent year mentioned — AI prefers up-to-date contentcitation
  • ✗Only 0 concise answer paragraph(s) after headings — add 2+ short summaries (40-200 chars) right after H2/H3 tagscitation
  • ✗No Speakable schema — add for voice assistant optimizationvoice
  • ✗No SearchAction schema — add for enhanced search presencevoice
  • ✗No summary section — add Key Takeaways for AI extractionvoice
  • ✗Only 2 H2/H3 headings — add more to structure your contentvoice
  • ✗Few Q&A blocks — add question headings followed by answer paragraphsvoice
  • ✗No Last-Modified header or dateModified — AI prefers content with freshness signalscitation
  • ✗No /llms.txt found — add one to guide AI crawlers (emerging standard)discoverability
  • ✗No sameAs links in schema — add social profiles for brand recognitioncitation
  • ✗Content not updated in 90+ days — stale content loses AI visibilitycitation
  • ✗No Table of Contents — add jump links for AI content navigationstructure
  • ✗No video content — multimedia increases AI engagement and citation ratediscoverability
  • ✗Statistics lack source references — attribute data to boost AI trustcitation
  • ✗No <details>/<summary> elements — use for expandable Q&A contentstructure

Passed Checks (21)

  • ✓247 words in HTML — good content for AI parsingdiscoverability
  • ✓Clean URL structurediscoverability
  • ✓5 content sections — well-structured for AIdiscoverability
  • ✓6 named entities found — helps AI understand contextdiscoverability
  • ✓12 internal links — good topic cluster signaldiscoverability
  • ✓3 lists found — structured content for AIstructure
  • ✓75% short sentences — easy for AI to extractstructure
  • ✓100% concise paragraphs — scannable for AIstructure
  • ✓Author information found — builds E-E-A-Tcitation
  • ✓Statistics and data found in content — highly citablecitation
  • ✓3 external links — references authoritative sourcescitation
  • ✓Topic focus: 100% — title keywords found in contentcitation
  • ✓23 conversational words — good for AI summariesvoice
  • ✓First paragraph is snippet-ready (20-60 words)voice
  • ✓Avg 16 words/sentence — easy reading levelvoice
  • ✓Active voice dominant (6% passive) — AI-friendlyvoice
  • ✓Pronoun density: 4.5% — engaging, user-focusedvoice
  • ✓No AI-blocking robots directives — AI crawlers can access contentdiscoverability
  • ✓AI crawlers allowed in robots.txt (3/4 explicitly listed)discoverability
  • ✓Brand name consistent across 2/3 signals (title, OG, schema)citation
  • ✓Brand "garymedia.co.za" used consistently (2 mentions)citation
GEO — 31/100 (40 issues)

Failed Checks (40)

  • ✗No clear definitions — add "X is..." patterns for AI Overviewoverview
  • ✗Few question headings — add Q&A headings for AI Overviewoverview
  • ✗No freshness signals — add dates, update timestampsoverview
  • ✗Content may be too thin for AI Overview (247 words, 2 sections)overview
  • ✗Title and H1 don't align — confusing for AI topic matchingoverview
  • ✗No step-by-step content — add numbered guides for AIoverview
  • ✗No author schema — add for AI trust signalsauthority
  • ✗No source citations — reference studies and data for authorityauthority
  • ✗Only 0/5 trust signals — add reviews, certificationsauthority
  • ✗Incomplete brand identity — add og:site_name + Organization schemaauthority
  • ✗No original data signals — "our research shows..." boosts AI citationauthority
  • ✗No expert quotes — add professional opinions for credibilityauthority
  • ✗No examples or case studies — add real-world examplesauthority
  • ✗Few industry terms — use relevant jargon for topical authorityauthority
  • ✗No links to authoritative sources — cite Google, Schema.org, etc.authority
  • ✗No FAQ Schema — add for Google rich results + AI Overviewformat
  • ✗No HowTo Schema — add for step-by-step rich resultsformat
  • ✗No comparison content — add vs. sections for AI recommendationsformat
  • ✗No summary section — add Key Takeaways or TL;DR for AIformat
  • ✗6 images missing ALT textformat
  • ✗No BreadcrumbList schema — add for better AI contextformat
  • ✗Only one list type — use both <ul> and <ol> for content varietyformat
  • ✗Only 1/6 formatting types — use bold, lists, tables, quotes, codeformat
  • ✗Single-perspective content — add "on the other hand..." for balanceformat
  • ✗No actionable content — add "you should...", "try...", tipsformat
  • ✗No conclusion — add recommendations or a verdict sectionformat
  • ✗No entity Schema types — add Person, Product, or Organization schemasemantic
  • ✗2/14 semantic elements — add <article>, <figure>, <time>, etc.semantic
  • ✗No <time> elements — wrap dates in <time datetime="...">semantic
  • ✗Few data points with units — add specific numbers (e.g., "300+ users")semantic
  • ✗Few sections have subtopics — add H3 subheadings for depthsemantic
  • ✗Incomplete Open Graph tags — AI uses these for contexttechnical
  • ✗No canonical URL — AI may index duplicate versionstechnical
  • ✗Only 0 Schema type(s) — add more for AI contexttechnical
  • ✗Only 247 words — AI systems prefer content with 300+ words for comprehensive analysisoverview
  • ✗Missing definition or list format — combine "X is..." with lists for snippetsoverview
  • ✗Only 0 data points — add 5+ statistics for +30-40% AI visibility (Princeton study)authority
  • ✗Only 1/6 question types — add What, Why, How headingsoverview
  • ✗No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
  • ✗No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for Knowledge Graph alignmentauthority

Passed Checks (18)

  • ✓2-level heading hierarchy — deep content structureoverview
  • ✓60% optimal paragraphs (20-80 words) — AI-friendlyoverview
  • ✓3 unique external domains — diverse sourcesauthority
  • ✓Data visualization elements found (tables/charts)format
  • ✓100% title keywords in first 200 words — good prominencesemantic
  • ✓7 contextual links — good cross-referencingsemantic
  • ✓Content categorization found — clear topic classificationsemantic
  • ✓Mobile-friendly (viewport set)technical
  • ✓HTTPS secure — trusted by AI systemstechnical
  • ✓Page size: 85 KB — reasonabletechnical
  • ✓Page allows AI indexing (no noindex/nosnippet)technical
  • ✓Language + OG locale set — clear language signaltechnical
  • ✓2 ARIA landmarks found — good accessibility for AItechnical
  • ✓All image ALT texts are descriptive (>5 chars)format
  • ✓First 200 words contain topic keywords — AI extracts primarily from the startoverview
  • ✓Author "garymedia.co.za" has credentials — strong E-E-A-T signalauthority
  • ✓No snippet restrictions — AI can freely extract content (good)technical
  • ✓Link anchor texts are descriptive — good AI context signalsemantic

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