follettmedianetwork.com

https://www.follettmedianetwork.com/

Scanned on April 28, 2026

Overall

SEO

61/89 passed

AEO

20/36 passed

GEO

21/46 passed

112

Passed

Failed

204

Total Checks

Needs Work

Rating

Quick Wins — Top 5 Issues to Fix

✗Missing meta descriptionmeta
✗No theme-color meta tag — improves mobile browser appearancemeta
✗Title-H1 alignment: 0% word overlap — title and H1 should share key termscontent
✗2 images missing width/height — causes layout shift (CLS)content
✗14 of 22 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent

SEO — 69/100 (28 issues)

Failed Checks (28)

✗Missing meta descriptionmeta
✗No theme-color meta tag — improves mobile browser appearancemeta
✗Title-H1 alignment: 0% word overlap — title and H1 should share key termscontent
✗2 images missing width/height — causes layout shift (CLS)content
✗14 of 22 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent
✗1 non-descriptive link text(s) found ("read more"...) — use descriptive anchor text for SEOcontent
✗Missing og:descriptionsocial
✗Missing twitter:descriptionsocial
✗No apple-touch-icon — iOS home screen will lack custom icontechnical
✗No hreflang tags — add if targeting multiple languagestechnical
✗No Cache-Control header — browser cannot cache effectivelyperformance
✗No Content-Security-Policy header — XSS risksecurity
✗No Privacy Policy link — required by GDPR and improves trusttrust
✗1 HTTP resource(s) on HTTPS page — security risktechnical
✗Web fonts without font-display: swap — may cause FOITperformance
✗4 of 4 internal links are brokencontent
✗6 target="_blank" links missing rel="noopener" — security risksecurity
✗No Web App Manifest — add for installability and modern web signalstechnical
✗Schema missing required props: LocalBusiness: name, addressschema
✗No max-image-preview:large — add to robots meta for Google Discovermeta
✗Organization schema missing logo — add for knowledge panelschema
✗No Referrer-Policy header — may leak URL datasecurity
✗No Permissions-Policy — restrict camera/mic/geo accesssecurity
✗No Review Schema — add for star ratings in searchecommerce
✗No BreadcrumbList Schema — helps search engines show category pathecommerce
✗22 duplicate ID(s) found: "header" (2x), "container-styles" (19x), "override-container-styles" (19x) — must be unique per HTML specaccessibility
✗No RSS/Atom feed in <head> — add for content discovery by aggregators and AItechnical
✗No IndexNow integration — add for instant Bing/Yandex indexing on content changestechnical

Passed Checks (61)

✓Title tag found: "Follett Media Network - Helping Brands Reach Students"meta
✓Title length: 53 characters (optimal)meta
✓Viewport meta tag found (mobile-friendly)meta
✓UTF-8 charset declaredmeta
✓Language attribute set on HTML tagmeta
✓No meta refresh redirect (good)meta
✓No robots meta tag (default: index, follow)meta
✓Single H1 tag foundcontent
✓8 H2 tags foundcontent
✓Heading hierarchy is correctcontent
✓421 words on page (good content depth)content
✓All 22 images have ALT textcontent
✓JS-based lazy loading detectedcontent
✓10 internal links foundcontent
✓5 external links foundcontent
✓No empty href attributes foundcontent
✓Open Graph title foundsocial
✓Open Graph image foundsocial
✓Open Graph URL foundsocial
✓og:type set to "website"social
✓og:site_name: "Follett Media Network - Helping Brands Reach Students"social
✓Twitter Card: "summary"social
✓Twitter title foundsocial
✓Twitter image foundsocial
✓HTTPS enabledtechnical
✓Canonical tag foundtechnical
✓Canonical tag is self-referencing (correct)technical
✓Favicon foundtechnical
✓Compression: gziptechnical
✓URL length: 36 chars (good)technical
✓URL uses hyphens or no separators (good)technical
✓No deprecated HTML tags foundtechnical
✓All 29 external scripts use defer/asyncperformance
✓Font preload/preconnect found — faster font loadingperformance
✓HSTS header present — enforces HTTPSsecurity
✓X-Content-Type-Options: nosniffsecurity
✓Contact page/email link foundtrust
✓2 JSON-LD schema block(s) foundschema
✓Schema types: WebSite, LocalBusinessschema
✓<!DOCTYPE html> declaredtechnical
✓All 2 JSON-LD block(s) have valid syntaxschema
✓Viewport includes width=device-width (responsive)meta
✓robots.txt found and allows crawlingtechnical
✓robots.txt includes Sitemap referencetechnical
✓No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
✓sitemap.xml found with valid formattechnical
✓Sitemap contains 8 URL(s)technical
✓0% nofollow links (0/15) — good link equity flowcontent
✓OG image uses absolute URL (correct)social
✓2 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
✓91% responsive images (srcset/picture)content
✓H1 length: 52 characters (optimal)content
✓OG URL matches canonical URL (consistent)social
✓Viewport allows zoom (good for accessibility)accessibility
✓25 links on page (within limit)content
✓DOM size: ~844 elements (good)performance
✓No snippet blocking detected (good — content is fully accessible)technical
✓No render-blocking scripts in head (good)performance
✓4 third-party script domain(s) (acceptable)performance
✓All 0 form input(s) have labels or aria-labelsaccessibility
✓No iframes on pagesecurity

AEO — 56/100 (29 issues)

Failed Checks (29)

✗Missing meta description or og:description — unclear topic for AIdiscoverability
✗No definition lists (<dl>) — great for term/value pairsdiscoverability
✗No code blocks — add <code>/<pre> for technical contentdiscoverability
✗No FAQ section found — add Q&A content for AI citationstructure
✗No data tables — tables help AI compare and cite datastructure
✗No concise answer paragraphs detected — add short summaries after headingsstructure
✗No numbered steps or ordered lists — add for "how to" AI answersstructure
✗23% short sentences — shorten sentences for better AI parsingstructure
✗Few key-value patterns — use "**Label:** value" format for AIstructure
✗Only 0 concise answer paragraph(s) after headings — add 2+ short summaries (40-200 chars) right after H2/H3 tagscitation
✗No Speakable schema — add for voice assistant optimizationvoice
✗First paragraph too short for AI snippetsvoice
✗No SearchAction schema — add for enhanced search presencevoice
✗Avg 33 words/sentence — simplify for AI and voicevoice
✗Pronoun density: 0.7% — add more "you/your" for engagementvoice
✗No summary section — add Key Takeaways for AI extractionvoice
✗Few Q&A blocks — add question headings followed by answer paragraphsvoice
✗No Last-Modified header or dateModified — AI prefers content with freshness signalscitation
✗No /llms.txt found — add one to guide AI crawlers (emerging standard)discoverability
✗Product Schema lacks name or description — AI cannot parse product infoecommerce
✗Price may be JS-only — ensure price is in HTML for AI crawlersecommerce
✗No structured specs — add a specifications table for AI parsingecommerce
✗No sameAs links in schema — add social profiles for brand recognitioncitation
✗Content not updated in 90+ days — stale content loses AI visibilitycitation
✗No Table of Contents — add jump links for AI content navigationstructure
✗No video content — multimedia increases AI engagement and citation ratediscoverability
✗Statistics lack source references — attribute data to boost AI trustcitation
✗No <details>/<summary> elements — use for expandable Q&A contentstructure
✗Brand "Follett Media Network - Helping Brands Reach Students" mentioned only 1 time(s) — repeat for entity recognitioncitation

Passed Checks (26)

✓Structured data found — AI can understand your contentdiscoverability
✓421 words in HTML — good content for AI parsingdiscoverability
✓Clean URL structurediscoverability
✓6 semantic HTML5 elements founddiscoverability
✓10 content sections — well-structured for AIdiscoverability
✓19 named entities found — helps AI understand contextdiscoverability
✓10 internal links — good topic cluster signaldiscoverability
✓Question-style headings found — ideal for AI snippetsstructure
✓4 lists found — structured content for AIstructure
✓87% concise paragraphs — scannable for AIstructure
✓Avg 623 words/section — sufficient depthstructure
✓Author information found — builds E-E-A-Tcitation
✓Publication/modification date foundcitation
✓Statistics and data found in content — highly citablecitation
✓Organization schema found — AI can identify your brandcitation
✓3/5 E-E-A-T signals presentcitation
✓Source citations found — increases AI trustcitation
✓5 external links — references authoritative sourcescitation
✓Content references 2026/2025 — fresh contentcitation
✓Topic focus: 100% — title keywords found in contentcitation
✓5 conversational words — good for AI summariesvoice
✓Active voice dominant (0% passive) — AI-friendlyvoice
✓8 H2/H3 headings — good content structure for AIvoice
✓No AI-blocking robots directives — AI crawlers can access contentdiscoverability
✓AI crawlers allowed in robots.txt (3/4 explicitly listed)discoverability
✓Brand name consistent across 2/3 signals (title, OG, schema)citation

GEO — 46/100 (35 issues)

Failed Checks (35)

✗Few question headings — add Q&A headings for AI Overviewoverview
✗Content may be too thin for AI Overview (421 words, 8 sections)overview
✗Title and H1 don't align — confusing for AI topic matchingoverview
✗No step-by-step content — add numbered guides for AIoverview
✗Flat heading structure — add H3/H4 subheadings for depthoverview
✗10% optimal paragraphs — aim for 20-80 words per paragraphoverview
✗No author schema — add for AI trust signalsauthority
✗No original data signals — "our research shows..." boosts AI citationauthority
✗No expert quotes — add professional opinions for credibilityauthority
✗No links to authoritative sources — cite Google, Schema.org, etc.authority
✗Few external source domains — diversify your referencesauthority
✗No FAQ Schema — add for Google rich results + AI Overviewformat
✗No HowTo Schema — add for step-by-step rich resultsformat
✗No comparison content — add vs. sections for AI recommendationsformat
✗No summary section — add Key Takeaways or TL;DR for AIformat
✗No BreadcrumbList schema — add for better AI contextformat
✗Only one list type — use both <ul> and <ol> for content varietyformat
✗Only 2/6 formatting types — use bold, lists, tables, quotes, codeformat
✗Single-perspective content — add "on the other hand..." for balanceformat
✗No actionable content — add "you should...", "try...", tipsformat
✗No conclusion — add recommendations or a verdict sectionformat
✗No <time> elements — wrap dates in <time datetime="...">semantic
✗Few data points with units — add specific numbers (e.g., "300+ users")semantic
✗Few sections have subtopics — add H3 subheadings for depthsemantic
✗Incomplete Open Graph tags — AI uses these for contexttechnical
✗Only 2 Schema type(s) — add more for AI contexttechnical
✗No Product Entity in Schema.org — add for AI classificationecommerce
✗No brand in Schema — add brand info for AI product identificationecommerce
✗First 200 words lack topic keywords — AI may skip your content for extractionoverview
✗Missing definition or list format — combine "X is..." with lists for snippetsoverview
✗Only 1 data points — add 5+ statistics for +30-40% AI visibility (Princeton study)authority
✗Author lacks credentials — anonymous content is a GEO penaltyauthority
✗Only 2/6 question types — add What, Why, How headingsoverview
✗No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
✗No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for Knowledge Graph alignmentauthority

Passed Checks (25)

✓Definition-style content found — featured snippet candidateoverview
✓Content freshness signals detectedoverview
✓Source citations found — increases AI trustauthority
✓2/5 trust signals foundauthority
✓Brand identity consistent (OG + Schema)authority
✓Case study or examples found — AI values concrete examplesauthority
✓5 industry terms used — domain expertise signalauthority
✓22 images all with ALT text — AI can understand visualsformat
✓Data visualization elements found (tables/charts)format
✓1 entity types in Schema — AI can classify contentsemantic
✓6/14 semantic HTML5 elements — deep semantic structuresemantic
✓100% title keywords in first 200 words — good prominencesemantic
✓20 contextual links — good cross-referencingsemantic
✓Content categorization found — clear topic classificationsemantic
✓Mobile-friendly (viewport set)technical
✓HTTPS secure — trusted by AI systemstechnical
✓Page size: 461 KB — reasonabletechnical
✓Canonical URL set — prevents AI from citing duplicatestechnical
✓Page allows AI indexing (no noindex/nosnippet)technical
✓HTML lang="en-US" set (add og:locale for completeness)technical
✓4 ARIA landmarks found — good accessibility for AItechnical
✓All image ALT texts are descriptive (>5 chars)format
✓421 words — sufficient depth for AI analysisoverview
✓No snippet restrictions — AI can freely extract content (good)technical
✓Link anchor texts are descriptive — good AI context signalsemantic

Fix These Issues Automatically

Using WordPress? Install SEO Autopilot for one-click auto-fixes on 65+ issues — with full undo support.

Get SEO Autopilot Plugin

Scan This Site Again Request Report Removal