Public Audit Report

donchingoncancun.com

https://www.donchingoncancun.com/
Scanned on July 25, 2026
67
Overall
C
71
SEO
72/100 passed
65
AEO
29/47 passed
60
GEO
32/59 passed
133
Passed
72
Failed
205
Total Checks
Needs Work
Rating

Quick Wins — Top 5 Issues to Fix

SEO — 71/100 (28 issues)

Failed Checks (28)

  • 16 title tags found — should be exactly 1meta
  • Title-H1 alignment: 40% word overlap — title and H1 should share key termscontent
  • 1 H2 tag found (add more for structure)content
  • 40% long sentences (>20 words) — break up for readabilitycontent
  • 2 of 15 images missing ALT text (87% have it)content
  • 10 of 15 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent
  • 2 non-descriptive link text(s) found ("click here"...) — use descriptive anchor text for SEOcontent
  • Missing twitter:card meta tagsocial
  • No hreflang tags — add if targeting multiple languagestechnical
  • Text-to-HTML ratio: 4.8% — too code-heavy, add more contenttechnical
  • Inline CSS: 19.9 KB — too much, move to external stylesheetperformance
  • Inline JS: 51.9 KB — too much, use external scriptsperformance
  • 3 render-blocking scripts — add defer or async attributeperformance
  • No font preload/preconnect — add for faster renderingperformance
  • No Terms of Service link — add for legal compliance and trusttrust
  • 5 of 5 internal links are brokencontent
  • 8 target="_blank" links missing rel="noopener" — security risksecurity
  • No Web App Manifest — add for installability and modern web signalstechnical
  • Schema missing required props: Product: imageschema
  • 1% sentences use transition words — aim for 20%+content
  • Only 0% responsive images — add srcset for mobilecontent
  • Possible hidden text detected (font-size:0 or same-color text) — Google spam violationtechnical
  • No max-image-preview:large — add to robots meta for Google Discovermeta
  • No Referrer-Policy header — may leak URL datasecurity
  • No Permissions-Policy — restrict camera/mic/geo accesssecurity
  • 114 links on page — exceeds 100 limit, may dilute link equitycontent
  • 1 render-blocking script(s) in head — add defer or asyncperformance
  • No RSS/Atom feed in <head> — add for content discovery by aggregators and AItechnical

Passed Checks (72)

  • Title tag found: "Cancun Fishing Charters | Don Chingon Cancun"meta
  • Title length: 44 characters (optimal)meta
  • Meta description found (152 chars)meta
  • Description length: 152 chars (optimal)meta
  • Viewport meta tag found (mobile-friendly)meta
  • UTF-8 charset declaredmeta
  • Language attribute set on HTML tagmeta
  • No meta refresh redirect (good)meta
  • Robots: "index,follow"meta
  • Single H1 tag foundcontent
  • Heading hierarchy is correctcontent
  • 1422 words on page (good content depth)content
  • Readability: 49 (moderate — aim for 60+)content
  • All 15 images have width/height attributes (prevents CLS)content
  • JS-based lazy loading detectedcontent
  • 79 internal links foundcontent
  • 9 external links foundcontent
  • No empty href attributes foundcontent
  • Open Graph title foundsocial
  • Open Graph description foundsocial
  • Open Graph image foundsocial
  • Open Graph URL foundsocial
  • og:type set to "website"social
  • og:site_name: "Don Chingon Cancun"social
  • Twitter title foundsocial
  • Twitter description foundsocial
  • Twitter image foundsocial
  • HTTPS enabledtechnical
  • Canonical tag foundtechnical
  • Canonical tag is self-referencing (correct)technical
  • Favicon foundtechnical
  • Compression: enabled (vary: accept-encoding)technical
  • URL length: 33 chars (good)technical
  • URL uses hyphens or no separators (good)technical
  • No deprecated HTML tags foundtechnical
  • Cache-Control: max-age=300, must-revalidateperformance
  • HSTS header present — enforces HTTPSsecurity
  • X-Content-Type-Options: nosniffsecurity
  • Content-Security-Policy header presentsecurity
  • About page link found — builds trust and E-E-A-Ttrust
  • Contact page/email link foundtrust
  • Privacy Policy link foundtrust
  • Author byline found + author in schematrust
  • 5 JSON-LD schema block(s) foundschema
  • Schema types: Product, Organization, LocalBusiness, WebSite, WebPageschema
  • <!DOCTYPE html> declaredtechnical
  • No mixed content — all resources use HTTPStechnical
  • All 5 JSON-LD block(s) have valid syntaxschema
  • font-display: swap detected — prevents invisible textperformance
  • Viewport includes width=device-width (responsive)meta
  • robots.txt found and allows crawlingtechnical
  • robots.txt includes Sitemap referencetechnical
  • No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
  • sitemap.xml found with valid formattechnical
  • Sitemap contains 3 URL(s)technical
  • 2% nofollow links (2/88) — good link equity flowcontent
  • OG image uses absolute URL (correct)social
  • 2 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
  • 18 first-person pronouns — strong personal experiencecontent
  • Title uses "|" separator — Google may rewrite it; consider using "—" insteadmeta
  • Organization schema includes logoschema
  • H1 length: 20 characters (optimal)content
  • Title and meta description are different (good)meta
  • OG URL matches canonical URL (consistent)social
  • Viewport allows zoom (good for accessibility)accessibility
  • DOM size: ~892 elements (good)performance
  • data-nosnippet found — some content hidden from search snippetstechnical
  • 4 third-party script domain(s) (acceptable)performance
  • ARIA landmarks present: main, nav, skip-linkaccessibility
  • All 0 form input(s) have labels or aria-labelsaccessibility
  • No duplicate IDs found (66 unique IDs)accessibility
  • No iframes on pagesecurity
AEO — 65/100 (18 issues)

Failed Checks (17)

  • No definition lists (<dl>) — great for term/value pairsdiscoverability
  • No data tables — tables help AI compare and cite datastructure
  • No concise answer paragraphs detected — add short summaries after headingsstructure
  • No numbered steps or ordered lists — add for "how to" AI answersstructure
  • Few key-value patterns — use "**Label:** value" format for AIstructure
  • No source citations — reference studies and data for authoritycitation
  • No recent year mentioned — AI prefers up-to-date contentcitation
  • Only 1 concise answer paragraph(s) after headings — add 2+ short summaries (40-200 chars) right after H2/H3 tagscitation
  • First paragraph too short for AI snippetsvoice
  • No summary section — add Key Takeaways for AI extractionvoice
  • Few Q&A blocks — add question headings followed by answer paragraphsvoice
  • No Last-Modified header or dateModified — AI prefers content with freshness signalscitation
  • Content not updated in 90+ days — stale content loses AI visibilitycitation
  • No Table of Contents — add jump links for AI content navigationstructure
  • No video content — multimedia increases AI engagement and citation ratediscoverability
  • Statistics lack source references — attribute data to boost AI trustcitation
  • Brand name used inconsistently (9 partial vs 2 full) — standardizecitation

Passed Checks (29)

  • Structured data found — AI can understand your contentdiscoverability
  • 1422 words in HTML — good content for AI parsingdiscoverability
  • Clean URL structurediscoverability
  • 6 semantic HTML5 elements founddiscoverability
  • 12 content sections — well-structured for AIdiscoverability
  • Description + OG description both present — clear topic signalsdiscoverability
  • 94 named entities found — helps AI understand contextdiscoverability
  • 79 internal links — good topic cluster signaldiscoverability
  • Q&A/FAQ content detected — useful for AI answers (note: Google retired FAQ rich results in May 2026; the schema itself no longer produces SERP features)structure
  • Question-style headings found — ideal for AI snippetsstructure
  • 14 lists found — structured content for AIstructure
  • 60% short sentences — easy for AI to extractstructure
  • 100% concise paragraphs — scannable for AIstructure
  • Avg 2645 words/section — sufficient depthstructure
  • Author information found — builds E-E-A-Tcitation
  • Publication/modification date foundcitation
  • Statistics and data found in content — highly citablecitation
  • Organization schema found — AI can identify your brandcitation
  • 5/5 E-E-A-T signals presentcitation
  • 7 external links — references authoritative sourcescitation
  • Topic focus: 100% — title keywords found in contentcitation
  • 57 conversational words — good for AI summariesvoice
  • Avg 20 words/sentence — easy reading levelvoice
  • Active voice dominant (10% passive) — AI-friendlyvoice
  • Pronoun density: 2.4% — engaging, user-focusedvoice
  • 5 H2/H3 headings — good content structure for AIvoice
  • No AI-blocking robots directives — AI crawlers can access contentdiscoverability
  • AI search crawlers not blocked in robots.txt (8/8 allowed)discoverability
  • 4 collapsible section(s) (<details>) — interactive AI-friendly contentstructure
GEO — 60/100 (27 issues)

Failed Checks (27)

  • Few question headings — add Q&A headings for AI Overviewoverview
  • No freshness signals — add dates, update timestampsoverview
  • Content may be too thin for AI Overview (1422 words, 1 sections)overview
  • Title and H1 don't align — confusing for AI topic matchingoverview
  • No step-by-step content — add numbered guides for AIoverview
  • 57% optimal paragraphs — aim for 20-80 words per paragraphoverview
  • No source citations — reference studies and data for authorityauthority
  • No original data signals — "our research shows..." boosts AI citationauthority
  • No examples or case studies — add real-world examplesauthority
  • No links to authoritative sources — cite Google, Schema.org, etc.authority
  • No comparison content — add vs. sections for AI recommendationsformat
  • No summary section — add Key Takeaways or TL;DR for AIformat
  • 2 images missing ALT textformat
  • No BreadcrumbList schema — add for better AI contextformat
  • Only one list type — use both <ul> and <ol> for content varietyformat
  • Only 2/6 formatting types — use bold, lists, tables, quotes, codeformat
  • Single-perspective content — add "on the other hand..." for balanceformat
  • No conclusion — add recommendations or a verdict sectionformat
  • No <time> elements — wrap dates in <time datetime="...">semantic
  • Few sections have subtopics — add H3 subheadings for depthsemantic
  • Only 0 data points — adding statistics measurably boosts generative-engine visibility (GEO study, arXiv:2311.09735)authority
  • Author lacks credentials — anonymous content is a GEO penaltyauthority
  • 3 generic anchor texts ("click here") — use descriptive link text for AIsemantic
  • No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
  • No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for entity disambiguationauthority
  • Hidden text detected (~40 words in display:none/visibility:hidden) — AI crawlers read it and may flag cloaking; render it or remove ittrust
  • Possible keyword stuffing: "fishing" at 4.4% density (42×) — diversify vocabularyauthority

Passed Checks (32)

  • Definition-style content found — featured snippet candidateoverview
  • 3-level heading hierarchy — deep content structureoverview
  • Author schema markup foundauthority
  • 4/5 trust signals foundauthority
  • Brand identity consistent (OG + Schema)authority
  • Expert quotes or testimonials found — authority signalauthority
  • 5 industry terms used — domain expertise signalauthority
  • 7 unique external domains — diverse sourcesauthority
  • Data visualization elements found (tables/charts)format
  • Actionable advice found — AI prefers practical contentformat
  • 4 entity types in Schema — AI can classify contentsemantic
  • 9/14 semantic HTML5 elements — deep semantic structuresemantic
  • 100% title keywords in first 200 words — good prominencesemantic
  • 76 contextual links — good cross-referencingsemantic
  • Content categorization found — clear topic classificationsemantic
  • Mobile-friendly (viewport set)technical
  • HTTPS secure — trusted by AI systemstechnical
  • Page size: 181 KB — reasonabletechnical
  • Open Graph fully configured (title, description, image)technical
  • Canonical URL set — prevents AI from citing duplicatestechnical
  • Page allows AI indexing (no noindex/nosnippet)technical
  • 5 Schema types — rich structured datatechnical
  • HTML lang="en-US" set (add og:locale for completeness)technical
  • 3 ARIA landmarks found — good accessibility for AItechnical
  • All image ALT texts are descriptive (>5 chars)format
  • 1422 words — sufficient depth for AI analysisoverview
  • First 200 words contain topic keywords — AI extracts primarily from the startoverview
  • Definition + list combo — strong featured snippet candidateoverview
  • No snippet restrictions — AI can freely extract content (good)technical
  • 3/6 question types (5W1H) in headings — comprehensiveoverview
  • Healthy content-to-chrome ratio (~36% boilerplate)overview
  • All tested AI crawlers can access the page (GPTBot, ClaudeBot, PerplexityBot)authority

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