Public Audit Report

dolphinshowphuket.com

https://dolphinshowphuket.com/
Scanned on August 6, 2026
75
Overall
B
77
SEO
67/92 passed
79
AEO
25/32 passed
66
GEO
33/49 passed
125
Passed
48
Failed
173
Total Checks
Needs Work
Rating

Quick Wins — Top 5 Issues to Fix

SEO — 77/100 (25 issues)

Failed Checks (25)

  • Heading hierarchy has gaps (e.g. H1 to H3 without H2)content
  • 118 images missing width/height — causes layout shift (CLS)content
  • 106 of 221 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent
  • 1 non-descriptive link text(s) found ("link"...) — use descriptive anchor text for SEOcontent
  • Missing og:image — social shares will lack visualssocial
  • Missing twitter:titlesocial
  • Missing twitter:descriptionsocial
  • Missing twitter:imagesocial
  • 64 render-blocking scripts — add defer or async attributeperformance
  • No font preload/preconnect — add for faster renderingperformance
  • No Cache-Control header — browser cannot cache effectivelyperformance
  • No Strict-Transport-Security headersecurity
  • Missing X-Content-Type-Options headersecurity
  • Web fonts without font-display: swap — may cause FOITperformance
  • 32 target="_blank" links missing rel="noopener" — security risksecurity
  • No Web App Manifest — add for installability and modern web signalstechnical
  • 6 JS-only nav links (href="#" + onclick) — bad for crawlingtechnical
  • Missing hreflang x-default — add fallback for unmatched languagestechnical
  • Only 10% responsive images — add srcset for mobilecontent
  • Missing X-Frame-Options — clickjacking risksecurity
  • No Referrer-Policy header — may leak URL datasecurity
  • 279 links on page — exceeds 100 limit, may dilute link equitycontent
  • DOM size: ~5390 elements — exceeds 1500, may slow renderingperformance
  • 8 render-blocking script(s) in head — add defer or asyncperformance
  • 46 duplicate ID(s) found: "en_US" (4x), "zh_CN" (2x), "de_DE" (2x) — must be unique per HTML specaccessibility

Passed Checks (67)

  • Title tag found: "Book Dolphin Show Phuket Tickets - Visit Dolphins Bay Phuket"meta
  • Title length: 60 characters (optimal)meta
  • Meta description found (141 chars)meta
  • Description length: 141 chars (optimal)meta
  • Viewport meta tag found (mobile-friendly)meta
  • UTF-8 charset declaredmeta
  • Language attribute set on HTML tagmeta
  • No meta refresh redirect (good)meta
  • Robots: "index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1"meta
  • Single H1 tag foundcontent
  • Title-H1 alignment: 75% word overlap (good)content
  • 44 H2 tags foundcontent
  • 12536 words on page (good content depth)content
  • All 221 images have ALT textcontent
  • JS-based lazy loading detectedcontent
  • 186 internal links foundcontent
  • 20 external links foundcontent
  • No empty href attributes foundcontent
  • Open Graph title foundsocial
  • Open Graph description foundsocial
  • Open Graph URL foundsocial
  • og:type set to "website"social
  • og:site_name: "Dolphin Show Phuket"social
  • Twitter Card: "summary_large_image"social
  • HTTPS enabledtechnical
  • Canonical tag foundtechnical
  • Canonical tag is self-referencing (correct)technical
  • Favicon foundtechnical
  • Compression: enabled (vary: accept-encoding)technical
  • URL length: 30 chars (good)technical
  • URL uses hyphens or no separators (good)technical
  • 23 hreflang tags found (multi-language)technical
  • No deprecated HTML tags foundtechnical
  • Content-Security-Policy header presentsecurity
  • Contact page/email link foundtrust
  • Privacy Policy link foundtrust
  • 2 JSON-LD schema block(s) foundschema
  • Schema types: WebPage, ImageObject, BreadcrumbList, WebSite, Organization, FAQPageschema
  • <!DOCTYPE html> declaredtechnical
  • No mixed content — all resources use HTTPStechnical
  • All 2 JSON-LD block(s) have valid syntaxschema
  • Viewport includes width=device-width (responsive)meta
  • robots.txt found and allows crawlingtechnical
  • robots.txt includes Sitemap referencetechnical
  • No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
  • sitemap.xml found with valid formattechnical
  • Sitemap contains 9 URL(s)technical
  • All 5 checked internal links are workingcontent
  • 3% nofollow links (6/206) — good link equity flowcontent
  • 4 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
  • All schema types have required propertiesschema
  • All 23 hreflang codes are valid ISO 639-1technical
  • max-image-preview:large — eligible for Google Discover large imagesmeta
  • Organization schema includes logoschema
  • Permissions-Policy header presentsecurity
  • Review/Rating Schema found — enables star snippetsecommerce
  • BreadcrumbList Schema — good navigation signalecommerce
  • H1 length: 49 characters (optimal)content
  • Title and meta description are different (good)meta
  • OG URL matches canonical URL (consistent)social
  • Viewport allows zoom (good for accessibility)accessibility
  • No snippet blocking detected (good — content is fully accessible)technical
  • Schema dates consistent: published 2024-08-28T06:26:50+00:00, modified 2026-07-29T08:06:21+00:00schema
  • 5 third-party script domain(s) (acceptable)performance
  • All 0 form input(s) have labels or aria-labelsaccessibility
  • No iframes on pagesecurity
  • 1 feed(s) discovered (RSS) — aids content discoverytechnical
AEO — 79/100 (7 issues)

Failed Checks (7)

  • Product Schema lacks name or description — AI cannot parse product infoecommerce
  • No structured specs — add a specifications table for AI parsingecommerce
  • No Table of Contents — add jump links for AI content navigationstructure
  • No video content — multimedia increases AI engagement and citation ratediscoverability
  • Statistics lack source references — attribute data to boost AI trustcitation
  • No <details>/<summary> elements — use for expandable Q&A contentstructure
  • Brand name used inconsistently (350 partial vs 10 full) — standardizecitation

Passed Checks (25)

  • Structured data found — AI can understand your contentdiscoverability
  • 12536 words in HTML — good content for AI parsingdiscoverability
  • Clean URL structurediscoverability
  • 5 semantic HTML5 elements founddiscoverability
  • 122 content sections — well-structured for AIdiscoverability
  • Description + OG description both present — clear topic signalsdiscoverability
  • 241 named entities found — helps AI understand contextdiscoverability
  • 186 internal links — good topic cluster signaldiscoverability
  • Q&A/FAQ content detected — useful for AI answers (note: Google retired FAQ rich results in May 2026; the schema itself no longer produces SERP features)structure
  • Question-style headings found — ideal for AI snippetsstructure
  • 157 lists found — structured content for AIstructure
  • 69% short sentences — easy for AI to extractstructure
  • 93% concise paragraphs — scannable for AIstructure
  • Publication/modification date foundcitation
  • Organization schema found — AI can identify your brandcitation
  • 3/5 E-E-A-T signals presentcitation
  • Content references 2026/2025 — fresh contentcitation
  • Topic focus: 100% — title keywords found in contentcitation
  • Active voice dominant (10% passive) — AI-friendlyvoice
  • 105 H2/H3 headings — good content structure for AIvoice
  • No AI-blocking robots directives — AI crawlers can access contentdiscoverability
  • Freshness signal found (Last-Modified header or dateModified)citation
  • Price visible in HTML — AI crawlers can read itecommerce
  • AI search crawlers not blocked in robots.txt (8/8 allowed)discoverability
  • Content updated within 90 days — AI engines strongly prefer fresh contentcitation
GEO — 66/100 (16 issues)

Failed Checks (16)

  • No author schema — add for AI trust signalsauthority
  • No links to authoritative sources — cite Google, Schema.org, etc.authority
  • No comparison content — add vs. sections for AI recommendationsformat
  • No summary section — add Key Takeaways or TL;DR for AIformat
  • Only 2/6 formatting types — use bold, lists, tables, quotes, codeformat
  • No <time> elements — wrap dates in <time datetime="...">semantic
  • Page size: 788 KB — very large, may slow AI crawlingtechnical
  • Incomplete Open Graph tags — AI uses these for contexttechnical
  • 70 image(s) with generic/short ALT text — use descriptive textformat
  • No Product Entity in Schema.org — add for AI classificationecommerce
  • No brand in Schema — add brand info for AI product identificationecommerce
  • Only 0 data points — adding statistics measurably boosts generative-engine visibility (GEO study, arXiv:2311.09735)authority
  • Author lacks credentials — anonymous content is a GEO penaltyauthority
  • No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
  • No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for entity disambiguationauthority
  • 1 AI crawler(s) blocked/challenged: GPTBot — cannot index this pageauthority

Passed Checks (33)

  • Content freshness signals detectedoverview
  • Title and H1 are aligned — clear topic focusoverview
  • 3-level heading hierarchy — deep content structureoverview
  • Source citations found — increases AI trustauthority
  • 2/5 trust signals foundauthority
  • Brand identity consistent (OG + Schema)authority
  • 4 unique external domains — diverse sourcesauthority
  • 221 images all with ALT text — AI can understand visualsformat
  • BreadcrumbList schema found — helps AI understand site structureformat
  • Both ordered and unordered lists used — content varietyformat
  • Actionable advice found — AI prefers practical contentformat
  • 1 entity types in Schema — AI can classify contentsemantic
  • 6/14 semantic HTML5 elements — deep semantic structuresemantic
  • 100% title keywords in first 200 words — good prominencesemantic
  • 34 contextual links — good cross-referencingsemantic
  • Content categorization found — clear topic classificationsemantic
  • 7 sections have subtopics (H3) — deep coveragesemantic
  • Mobile-friendly (viewport set)technical
  • HTTPS secure — trusted by AI systemstechnical
  • Canonical URL set — prevents AI from citing duplicatestechnical
  • Page allows AI indexing (no noindex/nosnippet)technical
  • 6 Schema types — rich structured datatechnical
  • Language + OG locale set — clear language signaltechnical
  • 3 ARIA landmarks found — good accessibility for AItechnical
  • 12536 words — sufficient depth for AI analysisoverview
  • First 200 words contain topic keywords — AI extracts primarily from the startoverview
  • Definition + list combo — strong featured snippet candidateoverview
  • max-image-preview:large — optimal AI rich result displaytechnical
  • 4/6 question types (5W1H) in headings — comprehensiveoverview
  • Link anchor texts are descriptive — good AI context signalsemantic
  • No hidden-text cloaking patterns detectedtrust
  • No keyword-stuffing detectedauthority
  • Healthy content-to-chrome ratio (~4% boilerplate)overview

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