apnews.com
https://apnews.com/science
Scanned on May 2, 2026
Quick Wins — Top 5 Issues to Fix
- ✗Description length: 117 chars (too short)meta
- ✗No theme-color meta tag — improves mobile browser appearancemeta
- ✗Title-H1 alignment: 22% word overlap — title and H1 should share key termscontent
- ✗Heading hierarchy has gaps (e.g. H1 to H3 without H2)content
- ✗66% long sentences (>20 words) — break up for readabilitycontent
SEO — 72/100 (30 issues)
Failed Checks (30)
- ✗Description length: 117 chars (too short)meta
- ✗No theme-color meta tag — improves mobile browser appearancemeta
- ✗Title-H1 alignment: 22% word overlap — title and H1 should share key termscontent
- ✗Heading hierarchy has gaps (e.g. H1 to H3 without H2)content
- ✗66% long sentences (>20 words) — break up for readabilitycontent
- ✗43 of 105 images missing ALT text (59% have it)content
- ✗No hreflang tags — add if targeting multiple languagestechnical
- ✗Text-to-HTML ratio: 4.2% — too code-heavy, add more contenttechnical
- ✗Inline CSS: 21.6 KB — too much, move to external stylesheetperformance
- ✗Inline JS: 44.5 KB — too much, use external scriptsperformance
- ✗5 render-blocking scripts — add defer or async attributeperformance
- ✗Missing X-Content-Type-Options headersecurity
- ✗Web fonts without font-display: swap — may cause FOITperformance
- ✗URL lacks title keywords — use a descriptive URL slugtechnical
- ✗97 target="_blank" links missing rel="noopener" — security risksecurity
- ✗54 ad elements — excessive ads (ranking penalty risk)content
- ✗Missing X-Frame-Options — clickjacking risksecurity
- ✗No Referrer-Policy header — may leak URL datasecurity
- ✗No Permissions-Policy — restrict camera/mic/geo accesssecurity
- ✗4 paragraph(s) exceed 150 words — break up for readabilitycontent
- ✗H1 length: 7 characters — too short, aim for 20-70content
- ✗1488 links on page — exceeds 100 limit, may dilute link equitycontent
- ✗DOM size: ~8475 elements — exceeds 1500, may slow renderingperformance
- ✗4 render-blocking script(s) in head — add defer or asyncperformance
- ✗13 third-party script domains — may slow page load (cdn.cookielaw.org, assets.apnews.com, experiments.parsely.com...)performance
- ✗53 duplicate ID(s) found: "dianomi_context_script" (2x), "Page-header-top" (2x), "Page-header-trending-zephr" (2x) — must be unique per HTML specaccessibility
- ✗1 iframe(s) without sandbox attribute — security risksecurity
- ✗Paginated page without rel=next/prev — add for proper crawl chaintechnical
- ✗No IndexNow integration — add for instant Bing/Yandex indexing on content changestechnical
- ✗1 of 11 H2 sections have < 50 words — add more content or merge thin sectionscontent
Passed Checks (77)
- ✓Title tag found: "Science News: U.S. & World Science News Articles | AP Ne..."meta
- ✓Title length: 62 characters (slightly long — aim for under 60)meta
- ✓Meta description found (117 chars)meta
- ✓Viewport meta tag found (mobile-friendly)meta
- ✓UTF-8 charset declaredmeta
- ✓Language attribute set on HTML tagmeta
- ✓No meta refresh redirect (good)meta
- ✓Robots: "max-image-preview:large,noarchive"meta
- ✓Single H1 tag foundcontent
- ✓11 H2 tags foundcontent
- ✓11622 words on page (good content depth)content
- ✓Readability: 32 (moderate — aim for 60+)content
- ✓All 105 images have width/height attributes (prevents CLS)content
- ✓JS-based lazy loading detectedcontent
- ✓6 of 105 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent
- ✓1362 internal links foundcontent
- ✓120 external links foundcontent
- ✓No empty href attributes foundcontent
- ✓All link texts are descriptive (no "click here" or "read more")content
- ✓Open Graph title foundsocial
- ✓Open Graph description foundsocial
- ✓Open Graph image foundsocial
- ✓Open Graph URL foundsocial
- ✓og:type set to "website"social
- ✓og:site_name: "AP News"social
- ✓Twitter Card: "summary_large_image"social
- ✓Twitter title foundsocial
- ✓Twitter description foundsocial
- ✓Twitter image foundsocial
- ✓HTTPS enabledtechnical
- ✓Canonical tag foundtechnical
- ✓Canonical tag is self-referencing (correct)technical
- ✓Favicon foundtechnical
- ✓Apple touch icon foundtechnical
- ✓Compression: brtechnical
- ✓URL length: 26 chars (good)technical
- ✓URL uses hyphens or no separators (good)technical
- ✓URL is lowercase (good)technical
- ✓No deprecated HTML tags foundtechnical
- ✓Font preload/preconnect found — faster font loadingperformance
- ✓Cache-Control: public, max-age=30, s-maxage=31536000performance
- ✓HSTS header present — enforces HTTPSsecurity
- ✓Content-Security-Policy header presentsecurity
- ✓About page link found — builds trust and E-E-A-Ttrust
- ✓Contact page/email link foundtrust
- ✓Privacy Policy link foundtrust
- ✓Terms of Service link foundtrust
- ✓Author byline foundtrust
- ✓1 JSON-LD schema block(s) foundschema
- ✓Schema types: WebPageschema
- ✓<!DOCTYPE html> declaredtechnical
- ✓No mixed content — all resources use HTTPStechnical
- ✓All 1 JSON-LD block(s) have valid syntaxschema
- ✓Viewport includes width=device-width (responsive)meta
- ✓robots.txt found and allows crawlingtechnical
- ✓robots.txt includes Sitemap referencetechnical
- ✓No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
- ✓sitemap.xml found with valid formattechnical
- ✓Sitemap contains 226 URL(s)technical
- ✓All 5 checked internal links are workingcontent
- ✓0% nofollow links (1/1482) — good link equity flowcontent
- ✓OG image uses absolute URL (correct)social
- ✓Web App Manifest found (PWA-ready)technical
- ✓15 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
- ✓All schema types have required propertiesschema
- ✓38 first-person pronouns — strong personal experiencecontent
- ✓187% responsive images (srcset/picture)content
- ✓Title uses "|" separator — Google may rewrite it; consider using "—" insteadmeta
- ✓max-image-preview:large — eligible for Google Discover large imagesmeta
- ✓Title and meta description are different (good)meta
- ✓OG URL matches canonical URL (consistent)social
- ✓Viewport allows zoom (good for accessibility)accessibility
- ✓No snippet blocking detected (good — content is fully accessible)technical
- ✓Trailing slash consistent between URL and canonicaltechnical
- ✓ARIA landmarks present: main, navaccessibility
- ✓All 2 form input(s) have labels or aria-labelsaccessibility
- ✓1 feed(s) discovered (RSS) — aids content discoverytechnical
AEO — 58/100 (22 issues)
Failed Checks (22)
- ✗Only 0 content sections — segment your content betterdiscoverability
- ✗No definition lists (<dl>) — great for term/value pairsdiscoverability
- ✗No code blocks — add <code>/<pre> for technical contentdiscoverability
- ✗No FAQ section found — add Q&A content for AI citationstructure
- ✗No data tables — tables help AI compare and cite datastructure
- ✗No concise answer paragraphs detected — add short summaries after headingsstructure
- ✗34% short sentences — shorten sentences for better AI parsingstructure
- ✗Few key-value patterns — use "**Label:** value" format for AIstructure
- ✗Only 0 concise answer paragraph(s) after headings — add 2+ short summaries (40-200 chars) right after H2/H3 tagscitation
- ✗No Speakable schema — add for voice assistant optimizationvoice
- ✗First paragraph too short for AI snippetsvoice
- ✗No SearchAction schema — add for enhanced search presencevoice
- ✗Avg 36 words/sentence — simplify for AI and voicevoice
- ✗Pronoun density: 0.6% — add more "you/your" for engagementvoice
- ✗No summary section — add Key Takeaways for AI extractionvoice
- ✗Few Q&A blocks — add question headings followed by answer paragraphsvoice
- ✗No /llms.txt found — add one to guide AI crawlers (emerging standard)discoverability
- ✗No sameAs links in schema — add social profiles for brand recognitioncitation
- ✗No Table of Contents — add jump links for AI content navigationstructure
- ✗Statistics lack source references — attribute data to boost AI trustcitation
- ✗No <details>/<summary> elements — use for expandable Q&A contentstructure
- ✗Brand name used inconsistently (253 partial vs 30 full) — standardizecitation
Passed Checks (30)
- ✓Structured data found — AI can understand your contentdiscoverability
- ✓11622 words in HTML — good content for AI parsingdiscoverability
- ✓Clean URL structurediscoverability
- ✓3 semantic HTML5 elements founddiscoverability
- ✓Description + OG description both present — clear topic signalsdiscoverability
- ✓171 named entities found — helps AI understand contextdiscoverability
- ✓1362 internal links — good topic cluster signaldiscoverability
- ✓Question-style headings found — ideal for AI snippetsstructure
- ✓199 lists found — structured content for AIstructure
- ✓Step-by-step content detected — AI loves procedural answersstructure
- ✓96% concise paragraphs — scannable for AIstructure
- ✓Avg 557 words/section — sufficient depthstructure
- ✓Author information found — builds E-E-A-Tcitation
- ✓Publication/modification date foundcitation
- ✓Statistics and data found in content — highly citablecitation
- ✓Organization schema found — AI can identify your brandcitation
- ✓3/5 E-E-A-T signals presentcitation
- ✓Source citations found — increases AI trustcitation
- ✓120 external links — references authoritative sourcescitation
- ✓Content references 2026/2025 — fresh contentcitation
- ✓Topic focus: 100% — title keywords found in contentcitation
- ✓119 conversational words — good for AI summariesvoice
- ✓Active voice dominant (6% passive) — AI-friendlyvoice
- ✓82 H2/H3 headings — good content structure for AIvoice
- ✓No AI-blocking robots directives — AI crawlers can access contentdiscoverability
- ✓Freshness signal found (Last-Modified header or dateModified)citation
- ✓AI crawlers allowed in robots.txt (3/4 explicitly listed)discoverability
- ✓Brand name consistent across 2/3 signals (title, OG, schema)citation
- ✓Content updated within 90 days — fresh content gets 3.2x more AI citationscitation
- ✓Video found but no VideoObject schema — add for AI video discoverydiscoverability
GEO — 67/100 (19 issues)
Failed Checks (19)
- ✗Few question headings — add Q&A headings for AI Overviewoverview
- ✗No author schema — add for AI trust signalsauthority
- ✗No original data signals — "our research shows..." boosts AI citationauthority
- ✗No examples or case studies — add real-world examplesauthority
- ✗No FAQ Schema — add for Google rich results + AI Overviewformat
- ✗No HowTo Schema — add for step-by-step rich resultsformat
- ✗No summary section — add Key Takeaways or TL;DR for AIformat
- ✗43 images missing ALT textformat
- ✗No BreadcrumbList schema — add for better AI contextformat
- ✗Only 1/6 formatting types — use bold, lists, tables, quotes, codeformat
- ✗Single-perspective content — add "on the other hand..." for balanceformat
- ✗3/14 semantic elements — add <article>, <figure>, <time>, etc.semantic
- ✗No <time> elements — wrap dates in <time datetime="...">semantic
- ✗Page size: 1725 KB — very large, may slow AI crawlingtechnical
- ✗Only 1 Schema type(s) — add more for AI contexttechnical
- ✗First 200 words lack topic keywords — AI may skip your content for extractionoverview
- ✗Author lacks credentials — anonymous content is a GEO penaltyauthority
- ✗No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
- ✗No authoritative sameAs links — add Wikipedia/Wikidata/LinkedIn URIs to schema for Knowledge Graph alignmentauthority
Passed Checks (39)
- ✓Definition-style content found — featured snippet candidateoverview
- ✓Content freshness signals detectedoverview
- ✓Comprehensive content (11622 words, 11 sections)overview
- ✓Title and H1 are aligned — clear topic focusoverview
- ✓Step-by-step content detected — AI Overview friendlyoverview
- ✓2-level heading hierarchy — deep content structureoverview
- ✓91% optimal paragraphs (20-80 words) — AI-friendlyoverview
- ✓Source citations found — increases AI trustauthority
- ✓2/5 trust signals foundauthority
- ✓Brand identity consistent (OG + Schema)authority
- ✓Expert quotes or testimonials found — authority signalauthority
- ✓4 industry terms used — domain expertise signalauthority
- ✓3 links to authoritative sources — boosts credibilityauthority
- ✓14 unique external domains — diverse sourcesauthority
- ✓Comparison content detected — AI loves comparingformat
- ✓Data visualization elements found (tables/charts)format
- ✓Both ordered and unordered lists used — content varietyformat
- ✓Actionable advice found — AI prefers practical contentformat
- ✓Conclusion/recommendation found — helps AI provide answersformat
- ✓2 entity types in Schema — AI can classify contentsemantic
- ✓8 data points with units — highly citablesemantic
- ✓100% title keywords in first 200 words — good prominencesemantic
- ✓467 contextual links — good cross-referencingsemantic
- ✓Content categorization found — clear topic classificationsemantic
- ✓9 sections have subtopics (H3) — deep coveragesemantic
- ✓Mobile-friendly (viewport set)technical
- ✓HTTPS secure — trusted by AI systemstechnical
- ✓Open Graph fully configured (title, description, image)technical
- ✓Canonical URL set — prevents AI from citing duplicatestechnical
- ✓Page allows AI indexing (no noindex/nosnippet)technical
- ✓HTML lang="en" set (add og:locale for completeness)technical
- ✓3 ARIA landmarks found — good accessibility for AItechnical
- ✓All image ALT texts are descriptive (>5 chars)format
- ✓11622 words — sufficient depth for AI analysisoverview
- ✓Definition + list combo — strong featured snippet candidateoverview
- ✓16 data points found — statistics boost AI visibility by 30-40%authority
- ✓max-image-preview:large — optimal AI rich result displaytechnical
- ✓4/6 question types (5W1H) in headings — comprehensiveoverview
- ✓Link anchor texts are descriptive — good AI context signalsemantic
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