airplusheating.com

https://airplusheating.com/water-heater/

Scanned on July 2, 2026

Overall

SEO

81/106 passed

AEO

37/52 passed

GEO

37/58 passed

150

Passed

Failed

204

Total Checks

Needs Work

Rating

Quick Wins — Top 5 Issues to Fix

✗Title-H1 alignment: 33% word overlap — title and H1 should share key termscontent
✗Heading hierarchy has gaps (e.g. H1 to H3 without H2)content
✗1 of 2 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent
✗Missing og:image — social shares will lack visualssocial
✗Missing twitter:titlesocial

SEO — 76/100 (25 issues)

Failed Checks (22)

✗Title-H1 alignment: 33% word overlap — title and H1 should share key termscontent
✗Heading hierarchy has gaps (e.g. H1 to H3 without H2)content
✗1 of 2 images use legacy formats (JPG/PNG/GIF) — convert to WebP/AVIF for 25-50% smaller filescontent
✗Missing og:image — social shares will lack visualssocial
✗Missing twitter:titlesocial
✗Missing twitter:descriptionsocial
✗Missing twitter:imagesocial
✗No hreflang tags — add if targeting multiple languagestechnical
✗Text-to-HTML ratio: 3.3% — too code-heavy, add more contenttechnical
✗Inline CSS: 125.1 KB — too much, move to external stylesheetperformance
✗9 render-blocking scripts — add defer or async attributeperformance
✗No Privacy Policy link — required by GDPR and improves trusttrust
✗No Terms of Service link — add for legal compliance and trusttrust
✗URL lacks title keywords — use a descriptive URL slugtechnical
✗No Web App Manifest — add for installability and modern web signalstechnical
✗5% sentences use transition words — aim for 20%+content
✗Possible hidden text detected (font-size:0 or same-color text) — Google spam violationtechnical
✗No Permissions-Policy — restrict camera/mic/geo accesssecurity
✗Viewport disables zoom — bad for accessibility (WCAG 1.4.4)accessibility
✗Missing ARIA landmarks — add <main>, <nav>, and skip-to-content link for accessibilityaccessibility
✗2 duplicate ID(s) found: "logo" (2x), "main-content" (2x) — must be unique per HTML specaccessibility
✗2 iframe(s) without sandbox attribute — security risksecurity

Passed Checks (80)

✓Title tag found: "Utah County Water Heater Repair & Install | Air Plus Hea..."meta
✓Title length: 64 characters (slightly long — aim for under 60)meta
✓Meta description found (146 chars)meta
✓Description length: 146 chars (optimal)meta
✓Viewport meta tag found (mobile-friendly)meta
✓UTF-8 charset declaredmeta
✓Language attribute set on HTML tagmeta
✓No meta refresh redirect (good)meta
✓Robots: "index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1"meta
✓Single H1 tag foundcontent
✓6 H2 tags foundcontent
✓1008 words on page (good content depth)content
✓Readability: 62 (easy to read)content
✓25% long sentences (>20 words) — good readabilitycontent
✓All 2 images have ALT textcontent
✓All 2 images have width/height attributes (prevents CLS)content
✓JS-based lazy loading detectedcontent
✓26 internal links foundcontent
✓7 external links foundcontent
✓No empty href attributes foundcontent
✓All link texts are descriptive (no "click here" or "read more")content
✓Open Graph title foundsocial
✓Open Graph description foundsocial
✓Open Graph URL foundsocial
✓og:type set to "article"social
✓og:site_name: "Air Plus Heating | HVAC Contractor Utah County"social
✓Twitter Card: "summary_large_image"social
✓HTTPS enabledtechnical
✓Canonical tag foundtechnical
✓Canonical tag is self-referencing (correct)technical
✓Favicon foundtechnical
✓Compression: brtechnical
✓URL length: 40 chars (good)technical
✓URL uses hyphens or no separators (good)technical
✓URL is lowercase (good)technical
✓No deprecated HTML tags foundtechnical
✓Inline JS: 19.2 KB (acceptable)performance
✓Font preload/preconnect found — faster font loadingperformance
✓Cache-Control: max-age=14400performance
✓HSTS header present — enforces HTTPSsecurity
✓X-Content-Type-Options: nosniffsecurity
✓Content-Security-Policy header presentsecurity
✓About page link found — builds trust and E-E-A-Ttrust
✓Contact page/email link foundtrust
✓Author byline foundtrust
✓3 JSON-LD schema block(s) foundschema
✓Schema types: WebPage, BreadcrumbList, WebSite, Organization, HVACBusiness, FAQPageschema
✓<!DOCTYPE html> declaredtechnical
✓No mixed content — all resources use HTTPStechnical
✓All 3 JSON-LD block(s) have valid syntaxschema
✓font-display: swap detected — prevents invisible textperformance
✓Viewport includes width=device-width (responsive)meta
✓robots.txt found and allows crawlingtechnical
✓robots.txt includes Sitemap referencetechnical
✓No AI crawlers blocked in robots.txt — AI search and training can access contenttechnical
✓sitemap.xml found with valid formattechnical
✓Sitemap contains 4 URL(s)technical
✓All 5 checked internal links are workingcontent
✓0% nofollow links (0/33) — good link equity flowcontent
✓All 1 target="_blank" links have rel="noopener"security
✓1 resource hint(s) (dns-prefetch/preconnect) — faster loadingperformance
✓All schema types have required propertiesschema
✓15 first-person pronouns — strong personal experiencecontent
✓Title uses "|" separator — Google may rewrite it; consider using "—" insteadmeta
✓max-image-preview:large — eligible for Google Discover large imagesmeta
✓Organization schema includes logoschema
✓Referrer-Policy: strict-origin-when-cross-originsecurity
✓H1 length: 36 characters (optimal)content
✓Title and meta description are different (good)meta
✓OG URL matches canonical URL (consistent)social
✓37 links on page (within limit)content
✓DOM size: ~402 elements (good)performance
✓No snippet blocking detected (good — content is fully accessible)technical
✓Trailing slash consistent between URL and canonicaltechnical
✓Schema dates consistent: published 2026-06-26T23:31:58+00:00, modified 2026-06-28T20:52:07+00:00schema
✓No render-blocking scripts in head (good)performance
✓0 third-party script domain(s) (acceptable)performance
✓All 0 form input(s) have labels or aria-labelsaccessibility
✓1 feed(s) discovered (RSS) — aids content discoverytechnical
✓All 6 H2 sections have sufficient depth (avg 153 words)content

AEO — 71/100 (15 issues)

Failed Checks (12)

✗Only 1 content sections — segment your content betterdiscoverability
✗No definition lists (<dl>) — great for term/value pairsdiscoverability
✗No data tables — tables help AI compare and cite datastructure
✗No numbered steps or ordered lists — add for "how to" AI answersstructure
✗Few key-value patterns — use "**Label:** value" format for AIstructure
✗Only 2/5 E-E-A-T signals — add about, contact, author infocitation
✗No summary section — add Key Takeaways for AI extractionvoice
✗No Table of Contents — add jump links for AI content navigationstructure
✗No video content — multimedia increases AI engagement and citation ratediscoverability
✗Statistics lack source references — attribute data to boost AI trustcitation
✗No <details>/<summary> elements — use for expandable Q&A contentstructure
✗Brand "Air Plus Heating | HVAC Contractor Utah County" mentioned only 0 time(s) — repeat for entity recognitioncitation

Passed Checks (34)

✓Structured data found — AI can understand your contentdiscoverability
✓1008 words in HTML — good content for AI parsingdiscoverability
✓Clean URL structurediscoverability
✓4 semantic HTML5 elements founddiscoverability
✓Description + OG description both present — clear topic signalsdiscoverability
✓41 named entities found — helps AI understand contextdiscoverability
✓27 internal links — good topic cluster signaldiscoverability
✓FAQ content detected — great for AI answers (Note: FAQ rich results limited to gov/health sites since Aug 2023)structure
✓Question-style headings found — ideal for AI snippetsstructure
✓5 lists found — structured content for AIstructure
✓Concise answer paragraphs after headings — great for AI citationstructure
✓75% short sentences — easy for AI to extractstructure
✓100% concise paragraphs — scannable for AIstructure
✓Avg 251 words/section — sufficient depthstructure
✓Author information found — builds E-E-A-Tcitation
✓Publication/modification date foundcitation
✓Statistics and data found in content — highly citablecitation
✓Organization schema found — AI can identify your brandcitation
✓Source citations found — increases AI trustcitation
✓2 external links — references authoritative sourcescitation
✓Content references 2026/2025 — fresh contentcitation
✓Topic focus: 100% — title keywords found in contentcitation
✓4 answer-box-ready paragraphs found after headingscitation
✓52 conversational words — good for AI summariesvoice
✓First paragraph is snippet-ready (20-60 words)voice
✓Avg 17 words/sentence — easy reading levelvoice
✓Active voice dominant (6% passive) — AI-friendlyvoice
✓Pronoun density: 2.7% — engaging, user-focusedvoice
✓10 H2/H3 headings — good content structure for AIvoice
✓4 Q&A blocks — perfect format for AI extractionvoice
✓No AI-blocking robots directives — AI crawlers can access contentdiscoverability
✓Freshness signal found (Last-Modified header or dateModified)citation
✓AI crawlers allowed in robots.txt (4/4 explicitly listed)discoverability
✓Content updated within 90 days — fresh content gets 3.2x more AI citationscitation

GEO — 64/100 (21 issues)

Failed Checks (20)

✗No step-by-step content — add numbered guides for AIoverview
✗No author schema — add for AI trust signalsauthority
✗No original data signals — "our research shows..." boosts AI citationauthority
✗No expert quotes — add professional opinions for credibilityauthority
✗No examples or case studies — add real-world examplesauthority
✗Few external source domains — diversify your referencesauthority
✗No comparison content — add vs. sections for AI recommendationsformat
✗No summary section — add Key Takeaways or TL;DR for AIformat
✗Only one list type — use both <ul> and <ol> for content varietyformat
✗Only 2/6 formatting types — use bold, lists, tables, quotes, codeformat
✗Single-perspective content — add "on the other hand..." for balanceformat
✗No actionable content — add "you should...", "try...", tipsformat
✗4/14 semantic elements — add <article>, <figure>, <time>, etc.semantic
✗No <time> elements — wrap dates in <time datetime="...">semantic
✗Few data points with units — add specific numbers (e.g., "300+ users")semantic
✗Incomplete Open Graph tags — AI uses these for contexttechnical
✗Only 0 data points — add 5+ statistics for +30-40% AI visibility (Princeton study)authority
✗Author lacks credentials — anonymous content is a GEO penaltyauthority
✗No <figure>/<figcaption> — wrap images with descriptive captions for AIformat
✗Only 1 authoritative sameAs link — add Wikipedia, LinkedIn, or Wikidata for Knowledge Graphauthority

Passed Checks (36)

✓Definition-style content found — featured snippet candidateoverview
✓4 question headings — matches "People Also Ask" formatoverview
✓Content freshness signals detectedoverview
✓Comprehensive content (1008 words, 6 sections)overview
✓Title and H1 are aligned — clear topic focusoverview
✓3-level heading hierarchy — deep content structureoverview
✓77% optimal paragraphs (20-80 words) — AI-friendlyoverview
✓Source citations found — increases AI trustauthority
✓3/5 trust signals foundauthority
✓Brand identity consistent (OG + Schema)authority
✓3 industry terms used — domain expertise signalauthority
✓1 links to authoritative sources — boosts credibilityauthority
✓2 images all with ALT text — AI can understand visualsformat
✓BreadcrumbList schema found — helps AI understand site structureformat
✓Data visualization elements found (tables/charts)format
✓Conclusion/recommendation found — helps AI provide answersformat
✓1 entity types in Schema — AI can classify contentsemantic
✓100% title keywords in first 200 words — good prominencesemantic
✓31 contextual links — good cross-referencingsemantic
✓Content categorization found — clear topic classificationsemantic
✓2 sections have subtopics (H3) — deep coveragesemantic
✓Mobile-friendly (viewport set)technical
✓HTTPS secure — trusted by AI systemstechnical
✓Page size: 177 KB — reasonabletechnical
✓Canonical URL set — prevents AI from citing duplicatestechnical
✓Page allows AI indexing (no noindex/nosnippet)technical
✓6 Schema types — rich structured datatechnical
✓Language + OG locale set — clear language signaltechnical
✓2 ARIA landmarks found — good accessibility for AItechnical
✓All image ALT texts are descriptive (>5 chars)format
✓1008 words — sufficient depth for AI analysisoverview
✓First 200 words contain topic keywords — AI extracts primarily from the startoverview
✓Definition + list combo — strong featured snippet candidateoverview
✓max-image-preview:large — optimal AI rich result displaytechnical
✓3/6 question types (5W1H) in headings — comprehensiveoverview
✓Link anchor texts are descriptive — good AI context signalsemantic

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